All Marketing articles – Page 290
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NewsRowse Honey ad rapped by ASA
Rowse Honey has been rapped by the Advertising Standards Authority for portraying its honey as a source of slow energy.
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NewsMorrisons promotes marketing boss to tackle "disappointing" festive trading
Morrisons has admitted to “disappointing” festive trading after reporting a 2.5% drop in like for like sales for the six weeks to 30 December.
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NewsReady Brek staff pledge 'forfeits' for lumpy porridge in ad
Real-life Ready Brek employees will appear in a TV push pledging to perform forfeits…
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NewsInnocent capitalises on January detoxing
Innocent plans to double its marketing spend to £14m in 2013 and is kicking off…
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NewsGSK's 'better than water' claim to revive Lucozade Sport
GSK is splashing out £9m on a marketing push for Lucozade Sport – after a £15m spend in 2012 failed to stem…
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NewsNestlé aims to repeat 'enormous success' of Choose a Chunky
Nestlé is kick-starting the year with a second outing for its Choose a Chunky Champion campaign…
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NewsWarburtons to spend £16m on product-based push
Warburtons has launched what it claims is the biggest-ever marketing campaign in the bakery category…
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NewsMorrisons has got Ant and Dec for new marketing push
Morrisons has signed up ITV light-entertainment duo Ant and Dec to front its new advertising campaign.
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NewsPG Tips links with ITV's Loose Women in £6m campaign
PG Tips has launched a £6m media campaign that includes a tie-up with ITV show Loose Women.
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Category ReportTop campaign of the year (61-71)
Yazoo, Yazoo, Cow & Gate, Volvic, Mr Kipling, Dr Oetker, Calpol, Filippo Berio…
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Category ReportTop campaign of the year (51-60)
McCain, Listerine, Kellogg’s Special K, Strongbow, Jacob’s Creek, Air Wick, Ben & Jerry’s Core…
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Category ReportTop campaign of the year (41-50)
Birds Eye rice, Head & Shoulders, Twinings, Pampers, Nutella Jams & spreads, Ginsters of Cornwall…
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Category ReportTop campaign of the year (31-40)
Kingsmill, The Black Grouse, Colman’s, Cravendale, Red Bull, Tresemmé, Heinz sauces, John West tuna…
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Category ReportTop campaign of the year (21-30)
Ambrosia, Fairy, Vanish, Foster’s, Heinz Squeeze & Stir, Yakult, Finish, Comfort, Gillette, Oral-B…
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Category ReportTop campaign of the year (1-10)
Heinz Beanz, Colgate Sensitive Pro-Relief, Plenty Paper Towels, Gaviscon Double Action, Walkers Crisps….
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NewsHealth Lottery rapped over mortgage ad
The Health Lottery has been reprimanded by the ASA for implying that buying a lottery ticket is a solution to financial worries and security.
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Category ReportGoing for gold: the winning TV adverts in 2012
We know who won on the track and in the field. But who were the gold medal winners in fmcg TV advertising this year?…
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Category ReportTop campaign of the year (11-20)
Video:Green Giant_Boy Turns into Cartoon Boy with Green Giant advert11. Green GiantCanned: vegetables General recall: 61% Brand linkage: 89% A child turns into an animated character when he is transported from the kitchen table to the magical world of the Green Giant, as our entirely well-intentioned hero delights in showing ...
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NewsTop billing for bored dog in new Nisa ads
Nisa is launching a new TV ad campaign on Boxing Day, featuring a bored dog waiting for its owner outside a store…
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NewsUnilever expands Dove Men+Care into face care with £7m push
Unilever is splashing out almost £7m on a marketing push after extending its Dove Men+Care range into face care…