Alex Robson

What was your first job? From the age of 11, I worked in different departments in the family printing and publishing business.

What’s been your worst job interview? It was for a graduate training role for a UK merchant bank - a group of conceited stuffy men in suits grilling me at the age of 20.

What was the first music single you bought? I used to inherit from my much older sisters - the first single they gave me was Nancy Sinatra ‘These Boots Are Made For Walkin’.

How do you describe your job to your mates? ‘Soho gin queen’ - we make our King of Soho gins in London and I drink them everywhere from Inverness to Nizhny Novgorod, but on Mondays you’ll always catch me at my desk.

What is the most rewarding part of your job? The creative side.

What is the least rewarding part? Paperwork…

What is your motto in life? If you tell me about it, I can fix it, if you don’t then only the pixies can help you and we all know what happens then!

If you were allowed one dream perk, what would it be? An invisible friend.

Do you have any phobias? Flying, but ironically I seem to do rather a lot of it.

If you could change one thing in grocery, what would it be? I know it’s not practical but I do like milk in glass bottles.

What luxury would you have on a desert island? A Meadow, displayed in a Peephole Box, by Katie Spragg - surrounded by all that sand and water.

What animal most reflects your personality? A snow leopard, graceful but tough; fearless even in the most hostile of environments and tends to go at speed.

What’s your favourite film? Kill Bill - definitely a woman on a mission.

What has been the most embarrassing moment in your life? I am sure there were a few embarrassing moments as a kid, but as I got older it was kind of ‘whatever’! I tend not to hold or carry around negative or cringeworthy memories.

Which celebrity would you most like to work with? Michelle Obama, an inspirational woman and a global force for change who also, from what I have read, appreciates a good gin martini.

What would your death row meal be? A 99 - a Mr Whippy with a Cadbury Flake.