All New product development articles – Page 23
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News
Tilda unveils trio of ambient ready meals for ‘time-poor’ shoppers
Ready in two minutes, the meals each provide one of the reccomended 5 a day
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News
Quorn launches duo of flavour-focused freezer lines
The Salt & Pepper Tenders will launch from 2 March with the Cumberland Sausages following on 14 April
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News
Vape maker IVG adds new range of pod systems
The new new systems prioritise sustainability as well as being compliant with upcoming vape legislation
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News
Moth adds Passionfruit Martini and Spicy Margarita serves
The NPD would build on previous success with ‘both vodka and tequila-based cocktails’
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Comment & Opinion
From Heinz to Baileys: the secret to a great brand extension
Leveraging the trust and recognition of a brand to enter new markets has become a tried and tested part of brand management, says Tom White, chief strategy officer at Modern Citizens
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News
Tom Parker Creamery unveils ‘category first’ Bedtime Milk
The brand’s new functional milk is infused with botanicals to ’combat stress and promote good sleep’
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News
Cook targets Asian takeaways with 'biggest launch’ to date
Cook’s new pan-asian inspired ready meal range marked a ‘step change’ in its NPD approach, said CCO Ashley Davis
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News
Madrí goes alcohol-free as it unveils Excepcional Zero lager
The NPD was a ‘natural evolution’ for the brand, according to Molson Coors
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News
Viral snacking brand Takis brings Blue Heat tortilla chips to the UK
Blue Heat is Takis’ second top-selling variant in the US
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News
Campari expands aperitif roster with Sarti Rosa
The tipple is already being served at select on-trade venues
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News
Pilgrims Choice launches Inclusions blended cheese range
The cheddar brand has launched four SKUs of Mature Cheddar blended with herbs, spices, vegetables and seasonings
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News
Westons celebrates cidermaking milestone with Henry Westons 1880 Vintage launch
The cider is inspired by a recipe from the Westons family archives
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News
Martini slims down bottles for ‘more efficient’ transportation
The new look will roll out in stores from next month
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News
Red Bull Summer Edition unveiled as White Peach
White Peach will be available across all channels from 2 March
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News
Mogu Mogu to add sugar-free duo in bid to expand ‘viral appeal’
Mogu Mogu’s drinks contain jelly-like pieces of chewable fermented coconut called nata de coco
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News
Mars Trü Frü expands lineup and triples UK distribution
The chocolate-dipped frozen fruit brand now has 6,957 stocking points in the UK, having made its debut last year
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Comment & Opinion
Heinz is taking a gamble with its Dreamz recipe campaign. Or is it?
Don’t be surprised if Heinz goes for a Beanz flavour that is a talking point rather than a crowd pleaser
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News
Cookie dough brand Doughlicious launches ambient cookies into retail
‘We thought it was about time we created some ready-to-eat cookies to diversify our range,’ said the brand
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News
Thomas Fudge’s rolls out ‘indulgent’ new recipe for Florentines
The treats now feature extra whole almonds, additional fruit and more chocolate
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News
Emmi Caffè Latte launches Zero range with no added sugars or sweeteners
Emmi Caffè Latte Zero is made of roasted arabica beans from Guatemala and Honduras, blended with fresh, lactose-free Swiss milk