Deliveroo has partnered with Liberis, an embedded finance partner for platforms, to launch ‘Deliveroo Capital’, enabling UK hospitality businesses to secure flexible funding with fewer barriers to access.
Through the programme, Liberis will provide eligible businesses with pre-approved funding, in the form of Merchant Cash Advances, directly through the Deliveroo platform.
This will allow restaurants and food operators to access finance in the same place they manage delivery orders, performance and day-to-day delivery operations.
The funding can be used for any business need, including managing short-term cash flow, and investing in new equipment, refurbishments or menu development. It comes at a time when access to finance remains a challenge for many hospitality businesses.
Deliveroo Capital will initially roll out to 5,000 restaurant partners, before expanding to thousands more in the coming weeks. After this, the programme is set to expand to Deliveroo’s network of retailers on the platform.
“Restaurants are constantly balancing operational pressures with the need to invest and grow, and our new partnership with Liberis offers a practical and accessible funding solution,” said Deliveroo chief revenue officer and VP of merchants Rob Harris. “We are excited to continue finding new ways to support the industry through a range of different services.”
Gourmet Sushi, which operates eight restaurants alongside its delivery business, has leveraged the programme in an initial trial phase.
“We are at a pivotal stage of growth and needed capital to continue scaling without slowing momentum,” said Gourmet Sushi founder Nuriddin Shamsutdinov.
”The funding has been used to invest in our future, covering refurbishments, new equipment, increased stock and marketing activities. As a result we’ve seen improvements in productivity and overall business performance. Most importantly, the programme has provided stability and flexibility to make strategic decisions with confidence.”
Eligibility for the programme is determined by Liberis using a data-led approach designed to better reflect how hospitality businesses operate in practice.
It looks to support funding decisions based on trading activity, consistency and growth trends, rather than relying on credit checks or historic financial information alone.
Eligible merchants will be informed of available funding via email and targeted placements within the Deliveroo Partner Hub, where they can view and access offers.
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