All Trends articles
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Category ReportPasta changes shape: trends in pasta & sauce 2025
Shoppers are looking beyond spaghetti and fusilli to new varieties of pasta, as well as new sauces inspired by world cuisines
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Promotional FeaturesHow integrated data systems are the key to agility success
As consumer expectations evolve and economic pressures intensify, retailers and manufacturers are turning to integrated data systems to transform fragmented operations into agile, responsive supply chains that can anticipate and react to market changes in real time.
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Comment & OpinionWhy ice cream is perfect for a ‘warm’ wellness makeover
Why ice cream is perfect for a functional makeover says Alice Pilkington, research principal analyst at Mintel Food & Drink
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Comment & OpinionIt’s time to finally squash the idea of insects as food
Eat at a bug restaurant once, it’s certainly interesting. But those restaurants were always going to struggle with being anything other than a one-visit novelty
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Comment & OpinionThe wellness paradox: health matters, but value matters more
UK shoppers are the most budget-conscious in the world when it comes to wellness, says Alex Heffernan, insight manager for health, beauty and personal care at NIQ
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Promotional VideosWhat’s driving the next-gen nicotine category
As cigarette sales decline, smoke-free formats are reshaping the category. Watch this video to find out how retailers can tap into this fast-growing market and meet evolving consumer demand.
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WhitepapersRethinking plastic: A guide to smarter sustainable packaging
Is plastic still part of the sustainability story? Uncover what 500 European experts think about recycled plastic, consumer expectations, and the myths holding brands back.
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Comment & OpinionCommunity, not campaigns: the new wave of fmcg social media
A brand that can spark a recipe hack, TikTok duets and dinner-table debates earns its place in culture, says Melissa Chapman, CEO, Jungle Creations
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Category ReportWhy tensions are running high in CBD: trends in CBD 2025
Food and drink products containing CBD still lack FSA safety authorisation due to legal red tape. How is this affecting demand?
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Promotional FeaturesHow retailers can adapt to inflation-driven shopping shifts
Inflation anxiety across the globe is translating directly into changed shopping habits, making it difficult for retailers to respond accurately and efficiently. Here, Trevor Jordaan, senior industry strategies director at Blue Yonder, explains the dynamics in different markets and how retailers need to adapt.
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Category ReportPile ’em high… Batteries category report 2025
…and sell ’em cheap. That’s the tactic DIY and discount stores are adopting to sell more batteries. How can supermarkets fight back?
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Comment & OpinionIs Raising Cane’s too late to win the UK chicken shop wars?
Raising Cane’s has seen huge success in the US with celebrity endorsements and millions of social media followers. But is it too late to the party in a crowded UK market?
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Comment & OpinionWhy East Asian cuisine could replace American comfort foods
Gen Alpha may not experience the level of nostalgia for American comfort food as previous generations, says Ayisha Koyenikan, food & drink research director, Mintel
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Promotional FeaturesHow transatlantic relations can help with UK trends insight
As brands and retailers look to satisfy UK consumers’ latest whims, a look across the Pond (and back) can spotlight some key trends on the cusp of market development.
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Comment & OpinionBirthday cake sandwich? Viral UPFs distract from health concerns
Novelty products designed to create social media buzz can overshadow the bigger conversation about what is unhealthy for us, says Jack Scott, co-founder of Dash Water
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Comment & OpinionThe Guinness boom may be over, but its remarkable resurgence is still worth toasting
After a remarkable post-Covid growth tear, Guinness’ year-on-year growth figures in the past six and three months make for far less positive reading. But the long term trend is clear
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NewsOcado: Gen Z drinkers drive boom in boxed and canned wine
The increase was being driven by younger consumers turning to ‘more convenient and sustainable formats’, according to the retailer
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Promotional VideosHow the coffee category is delivering real growth opportunity for retailers
With tastes evolving and demand for café-style experiences at home on the rise, how can retailers and brands work together to keep coffee shoppers engaged and drive category growth?
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Category ReportHow pizza is going posh: trends in pizza 2025
As consumers turn away from frozen to fancier chilled options, brands are playing up premium toppings and regional variants
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NewsFake Tesco Labubu Dubai chocolate sandwich creator warns ‘gap closing’ between AI fakes and genuine NPD
A mock-up image of a Tesco Finest Dubai Chocolate Labubu Angel Hair Sandwich went viral this week, with many taking the creation at face value