All Trends articles
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Comment & OpinionWhy surge pricing won’t be coming soon to a supermarket near you
Parts of the national press went into meltdown over the weekend as they latched onto electronic shelf labels as evidence of an impending consumer dystopia
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NewsLindt taps into Japanese flavour trends with cherry blossom and matcha truffles
Lindt is expanding its Japanese-inspired range with two new Lindor truffle flavours and the return of a sell-out matcha bar
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Comment & OpinionFrom matcha green to ube purple: using colour to drive trends
Colour can be used not just to catch the eye but to tell a story and evoke emotion, says Regina Maiseviciute Haydon, associate principal at Mintel Food & Drink
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Promotional FeaturesHow marketers can sharpen tech tools to unlock long-term value
How FMCG marketers can sharpen martech for long-term value.
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InterviewsHow to keep recipe box customers: lessons from Mindful Chef’s CEO
The Covid-era ‘hyper-growth’ for recipe boxes is over. But Mindful Chef CEO Fabien Desiage believes there’s plenty of room for his health-driven brand
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Analysis & FeaturesHow big is the future for regenerative farming?
It has no agreed definition, yet brands and retailers are getting on board. Can the regenerative movement outpace organic?
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Comment & OpinionVolatile times will push food & drink CEOs to bold choices
The rules of fmcg have changed: the old business model is broken and will not be returning to pre-Covid norms, says Warren Ackerman, head of European consumer staples research at Barclays
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Category ReportThe changing face of beauty and personal care: trends in 2026
Boots said shoppers ’are investing in trusted classics and luxury staples while experimenting with fleeting trends and affordable brands’
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Category ReportMore than half of men now shave their body hair
In the past year, value sales of men’s razor blades have grown 1.9%, or £4.9m. [Worldpanel]
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Category ReportAsian beauty’s influence grows as men ‘catching up’ on skincare spending
Boots sells a Korean skincare product every 30 seconds
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Category ReportRefillable & whole-body men’s deo goes from ‘niche to fixture essential’
With sales of men’s deodorants up 5.4% in value, Unilever recently unveiled Dove Men + Care Whole Body Deo
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Category Report‘Inside-out’ skincare trend gathers pace
It’s not just what you put on your skin and hair that counts
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Category ReportHow budget beauty brands are winning share
Savvy shoppers are no longer ashamed to buy budget items
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Category ReportUnilever bets big on the natural grooming boom
In the US, ‘looksmaxxing’ is on the rise with young men
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NewsRosé defies broader wine malaise as blush sales boom
Year-on-year sales increases over the 12 weeks to the end of December matched those seen in the peak of summer
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Comment & OpinionSorted Kids: YouTube channel offers gadgets, experiments and foodie fun for children
The Sorted Food dads have launched a side channel aligned with their (and their audience’s) current life stage
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Analysis & FeaturesWill AI shopping kill the supermarket website?
AI chatbots are muscling into e-commerce with product recommendations and even purchase features. Can supermarket websites survive?
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Analysis & FeaturesThe trends driving sales for the fastest-growing brands
Alantra’s Fast 50 ranking has revealed which private companies are growing fastest despite the challenges of a cost of living crisis
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Comment & OpinionMove over, protein – fibre is the next big frontier in food
Shoppers want to understand quickly whether a food is ‘good for your gut’ and fibre fits this shift perfectly, says Caroline Hughes, marketing director at Gosh Foods