All Trends articles – Page 4
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Comment & OpinionThe Broken Plate isn’t a consumer problem – it’s a category strategy problem
Affordable healthy food isn’t a shopper failure – it’s a failure of pricing, promotion and ranging, says Vic Harper, CEO at The Bread and Butter Thing
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Category ReportShoppers embrace new formats and flavours in cheese
An explosion of flavour and format innovations can currently be found not in the confectionery aisle but in the cheese fixture
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NewsHeinz taps viral recipe trend with Marry Me pasta sauce
The viral ‘Marry Me’ recipe trend has amassed more than 400 million views on TikTok
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NewsDelamere teams up with Swizzels to launch new flavoured milks range
Available in Premier, Londis, Budgens and Go Local from July, the new Delamere & Swizzels range features three flavours
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NewsOne-third of Brits cut back on booze as moderation trend grows
The figures are likely to cause further consternation among alcohol suppliers
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NewsSuncare sales rise 10% as SPF becomes year-round essential
New data from Circana shows rise in retail sales from chemists and health and beauty retailers
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Analysis & FeaturesAdvantage Survey: what do retailers really think of suppliers?
For the first time, the results of Advantage Group’s survey of retailers have been made public – and they make tough reading for many suppliers. Where are they falling down? And how can they improve?
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WhitepapersThe future of retail isn’t online or offline. It’s both
The online versus in-store debate is over. UK consumers now move seamlessly between channels, with 80% discovering products online and 83% in-store, while one in five already use AI tools for product recommendations.
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Comment & OpinionWhat does olive oil’s packaging say about the brand selling it?
The squeeze bottle has transformed the olive oil aisle but for brands serious about quality, the science should give them pause for thought, says Sarah Vachon, founder of Citizens of Soil
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Promotional FeaturesHow e-commerce can turbocharge fmcg brand growth in a tough market
Why embracing online can help grocery brands complement not cannibalise their physical grocery sales.
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InterviewsNicholas Rodda’s big bet on the cottage cheese craze
Nicholas Rodda’s dairy brand is synonymous with clotted cream. Now it’s looking to reverse engineer into the on-trend cottage cheese market
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NewsNorthern Monk founder warns craft beer against chasing fruit lager fad
Fruit lager has outperformed craft in the past year, but Northern Monk is not ‘actively pursuing’ the trend
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NewsQuaker adds Overnight Oats with chia seeds to lure young shoppers
Quaker’s overnight oats range has launched in Blueberry and Mocha Choc Chip flavours
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NewsWaitrose becomes first supermarket to launch year-round British samphire
The premium retailer partnered with speciality produce grower Westlands, which uses advanced hydroponic and glasshouse technology, to achieve the feat
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Comment & OpinionThe World Cup won’t make American brands feel local
The 2026 World Cup will tempt US brands to go global – but visibility and adoption are not the same thing, says François Bazini, former CMO at Suntory Beverage & Food Europe
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Comment & OpinionMeal deals, membership, and the fight for the lunchtime £5
Yesterday Waitrose increased the price of its main meal deal by 10% to £5.50, making it the latest retailer to hike its pricing in one of grocery’s most keenly-fought battlegrounds
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NewsEatlean Protein launches ‘first of its kind’ High Fibre Cheese Bites
Launching 29 June, the business said the High Fibre Cheese Bites (rsp: £1.65/20g) responded to the fast-growing demand for fibre
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NewsGood Phats launches quartet of flavoured finishing oils
The range comprises Chilli, Lemon, Garlic, and Basil flavours
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News‘Instagrammable’ sushi sales booming in UK, Seafish research reveals
According to the organisation’s Sushi in Multiple Retail 2026 report, sushi sales surged 13.6% in value and 2.9% in volume in the year to May, with sales worth £228m and 11,280 tonnes shifted
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Promotional FeaturesRethinking influencer and social strategy under LHF restrictions
The HFSS online advertising ban and potential NPM updates are forcing food and drink brands to pivot from product-centric influencer content to values-led storytelling, with recent ASA rulings highlighting the urgent need for compliance.





