All Trends articles – Page 10
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Category ReportGLP-1 boom poses a challenge for snack brands
Retailers and suppliers alike are scrambling to prepare for the proliferation of weight-loss drugs in the UK
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Category ReportCottage cheese boom sees flurry of innovation
Cottage cheese has brushed off its 1980s diet food connotations
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Category ReportBrands stress their natural protein content
Dairy suppliers are leveraging the naturally high protein content of their products to lure health-conscious shoppers
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Category ReportNutritionists school shoppers on protein sources
While fibre is having a moment, interest in protein is in no way waning
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Category ReportHow influencers are helping Brits get 30g fibre a day
There’s no denying fibremaxxing is hot on social media. At the time of writing, 947k Instagram posts featured the #fibre hashtag
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Category ReportThe brands capitalising on fibremaxxing
The volume of fibremaxxing chatter online would suggest a sharp increase in fibrous snack sales
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NewsOwn-label innovation overtakes branded for the first time
New research from Mintel shows own label is now out-innovating brands – and the trend looks set to continue
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Comment & OpinionGrocery collabs: footballers, popstars and… criminals?
Look to the US, where Harry’s teamed up with convicted fraudster Anna Delvey for a push that took ‘a playful swipe at traditional ideas of luxury’
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NewsPizza Express eyes at-home dining trend with Pizzanaise retail launch
Pizza Express has unveiled a duo of trending sauces in grocery push
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NewsVape ban fallout deepens as sales and volumes continue to fall
According to specialist convenience insight agency Talysis, the value of tobacco, vapes and smoking alternatives fell by 4.4% and by 7.8% in volume during the first quarter of 2026
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NewsLidl gives students chance to win one of 100 £10 vouchers
Lidl said a recent survey of students and apprentices aged 16 to 18 found their eating habits suffered around exam time
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Comment & OpinionWhy has Lidl scrapped Coupon Plus rewards in favour of Points?
Lidl says the loyalty move is based on customer feedback, but not all shoppers are convinced
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NewsFruit lager the ‘shining saviour’ of beer as sales surge by 50%
Growing demand prompted Tesco to introduce a dedicated bay for fruit lagers in 300 stores last month
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NewsKenco eyes matcha and iced coffee trends with new launches
Matcha had become a ‘cultural phenomenon’, according to the JDE Peet’s-owned brand
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ReportsAll you need to know about deodorant (but were too shy to ask)
We’ve polled 500 deodorant users to reveal the fragrant truth about why, when, where and how often people apply deodorant and more
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Analysis & FeaturesHow celebrity brand deals really work in 2026
Today’s stars are seeking more than a quick payout for a TV ad. Many are taking co-ownership of brands – or becoming founders themselves
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Category ReportWho are the challengers shaking up soft drinks?
The grip that ‘big pop’ has on soft drinks is slipping. Young shoppers in particular are growing indifferent despite big pop’s best efforts
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Category Report‘Talk to us about craft drinks, not just soft drinks’
Drinking culture has been turned upside down in recent years, with cash previously spent on booze now flowing into soft drinks
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Category ReportNostalgia and fruit mix flavours drive drinks NPD
Life tastes good. Same great taste. Just for the taste of it. Taste the thunder… Soft drinks ad slogans have long centred on the ‘T’ word
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Category ReportBrands lean on limited editions to test the market
It’s the oldest sales trick in the book: limit supply to drum up demand