Archive of all Pepsico articles
Most recent first...
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NewsPepsiCo axes Smiths Tomato Snaps to focus on popular lines
‘We know that fans of Snaps will be sad to see them go,’ said PepsiCo
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NewsPepsiCo beats expectations in Q3 despite slipping volumes
PepsiCo’s better-than-expected results came despite a 4% drop in organic volumes at its troubled North American food and beverage businesses
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Comment & OpinionWhy Doritos is dialling up the WTF with new festive flavour
Doritos’ new Gingerbread flavour has horrified shoppers – but it’s all part of a bold marketing strategy
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NewsMerry Crisps-mas! PepsiCo adds Gingerbread Doritos for festive season
The NPD is intended to create ‘intrigue and excitement’ in the crisp aisles
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NewsPepsiCo eyes nutrition-focused Sunbites relaunch as sales soar
Value sales of Sunbites have soared 33.7% in the year to 6 September [NIQ]
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Analysis & FeaturesCan activist shareholder plan turn around PepsiCo?
Elliott Investment Management sees a ‘rare chance’ to fix issues with the snacks and drinks giant
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NewsPepsiCo, Mars and ADM launch regenerative agriculture programme in Poland
The scheme will cover 5,454 hectares in western Poland
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NewsActivist investor unveils plan to turn around ‘deeply undervalued’ PepsiCo
Hedge fund Elliott Investment Management, which has built a $4bn stake, surprised PepsiCo management with a letter setting out its aims
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NewsKerbside plastic trial highlights recycling capacity crisis
The three-year trial revealed the UK had insufficient recycling capacity to meet anticipated demand from 2027
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NewsPepsiCo eyes UK launch for Tostitos Scoops tortilla chips
PepsiCo has applied to register the logo for Tostitos as a trademark
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Comment & OpinionWalkers pays homage to Budweiser in Cheese & Onion advert
This promo for Walkers’ Cheese & Onion provides some good old-fashioned silliness
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Comment & OpinionIt’s crunch time for Walkers as HFSS revamp hits the shelves
Walkers has successfully reformulated six of its core crisp variants to make them non HFSS-compliant, allowing them to avoid upcoming advertising restrictions and secure prime retail positioning
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NewsWalkers makes core crisps non-HFSS in salt reduction coup
Walkers has also expanded its core lineup with variants inspired by global cuisines
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Comment & OpinionWalton Goggins gives new Doritos flavour a spicy welcome
Doritos’ Golden Sriracha ad is rich with clichés of the ‘adult’ film genre
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NewsPepsiCo Walkers factory restructure plan puts 500 jobs at risk
The Grocer understands plans affect Walkers factories in Leicester, Coventry, Lincoln and Skelmersdale
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Comment & OpinionWhat’s the story behind Pepsi’s prebiotic cola push?
Pepsi’s functional turn is in line with wider soft drinks trends, but the functional cola risks alienating brand loyaltists
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NewsPepsiCo steadies ship with positive Q2 trading
PepsiCo sales have rallied after a difficult start to the year, with its European division leading the charge
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Comment & OpinionNo joke: time for fake marketing stunts to rest in peace
The ASA has said the “light-hearted April Fool’s joke” which said Lipton Ice Tea’s core peach variant was being discontinued was misleading. What now for hilarious marketing jokes?
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NewsLipton Ice Tea rapped over ‘misleading’ stunt pretending to axe Peach flavour
The watchdog ruled the prank was likely to dupe consumers