All Pepsico articles
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News
PepsiCo targets Gen Z with ultra-spicy Doritos pipeline
Over recent weeks it has applied to register ‘Ignite’, ‘Exxtra Flamin’ Hot’ and ‘Exxtreme Heat’ as trademarks
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News
Walkers and Heinz launch trio of ‘sandwich inspired’ crisp variants
The launch coincides with the return of Walkers’ ‘CrispIN vs CrispOUT’ campaign
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News
SodaStream enlists First Dates’ Merlin Griffiths to promote trio of new flavours
Griffiths has created a summer cocktail menu using the new products
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News
PepsiCo invests £13m into ‘extensive upgrade’ of Doritos site
Work to install a new manufacturing line will commence in August
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News
Walkers adds non-HFSS Wotsits and Monster Munch
The snacks, available in three new flavours, are made with chickpea
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Analysis & Features
Why has Carlsberg tabled a £3bn bid for Britvic, and why was it knocked back?
The Danish brewer’s bid has set Britvic shares racing. But who stands to benefit most from a potential pairing?
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News
Frazzles and Walkers crisps safe from EU ‘smoky bacon ban’, says PepsiCo
Member states endorsed a proposal by the European Commission to phase out eight smoke flavours in April
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News
Britvic ‘not actively exploring’ alcohol NPD, UK MD says
The supplier is not currently planning to follow its rival Fever-Tree into alcohol
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News
PepsiCo to deliver Walkers crisps in trucks powered by cooking oil
It claims the move will help it save 13,000 tonnes in greenhouse gas emissions by the end of 2024
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News
PepsiCo invests £8m into Pipers Crisps factory to meet demand
The funding will cover the installation of energy-efficient crisp fryers and packaging machines
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News
Pepsi goes blue with limited edition cola launch
Pepsi Electric joins Pepsi Max Cherry, Lime and Mango in the brand’s flavoured portfolio
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News
Bite Back slams manufacturers for marketing HFSS foods to kids
Mondelez, Kellanova, Mars, Nestlé, Unilever, PepsiCo and Ferrero have been called out in a new report
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Category Report
Soft drinks trends 2024: Does big soda need another makeover?
As volumes sales fall, brands are turning to new looks, limited edition flavours and healthier reformulations to recover momentum
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News
PepsiCo introduces paper outer for Snack a Jacks multipacks
It follows PepsiCo’s introduction of a paper outer for Walkers Baked in 2023
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News
PepsiCo brings trio of Extra Flamin’ Hot crisps to UK retail
‘Shoppers are looking for elevated snacking experiences and intense flavours,’ said PepsiCo
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Comment & Opinion
Charlotte Wells helps Quaker deliver emotional punch
What has the Aftersun director done with her porridge ad?
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Whitepapers
4 great reasons to invest in D2C in 2024
With direct-to-consumer still only accounting for a small proportion of fmcg revenues, what’s the payoff on investing in the sector? Download our latest report with idhl, Shopify and Klavio as they reveal four reasons why D2C is crucial.
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News
Rockstar Energy gets ‘dynamic’ rebrand in bid to halt decline
Volumes of Rockstar Energy fell by 22.5% last year
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Comment & Opinion
Suppliers must not capitulate to retailer bullies
Such escalating retailer-supplier tensions are bad for both parties but suppliers must navigate especially carefully, says David Sables, CEO of Sentinel Management Consultants
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News
Pepsi rebrand to roll out to UK this spring, Britvic confirms
Brand owner PepsiCo unveiled the rebrand for the soft drink last March