All Promotions articles – Page 20
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Analysis & FeaturesCoke continues deal drive to make up for Olympic year fiasco
Coca-Cola has admitted it was caught on the hop by its rivals’ strong Olympic year promotional activity in 2012…
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NewsCo-op savings scheme proves popular as stamp sales soar
The Co-operative Group, which launched its new ‘protected’ Christmas savings scheme trust fund in January, has seen sales of its savings stamps soar by a third.
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NewsLads' mags get display guidance from ACS
Shop managers can now benefit from new guidance from the Association of Convenience Stores on how to display lads’ mags discreetly.
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NewsTesco's Price Promise takes on Sainsbury's Brand Match with nationwide rollout
Tesco’s Price Promise scheme looks to be set launched in England, Scotland and Wales from 11 March.
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NewsBestway scheme gets to the core of promotions
Bestway has unveiled a brand new promotional package, which it claims will “rewrite the rules of wholesaler promotions”…
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NewsSki celebrates 50th birthday with promotions and makeover
Ski yoghurt is to be given a makeover with new-look packaging and on-pack promos to celebrate its 50th birthday…
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NewsSainsbury's in fancy dress for World Book Day
Sainsbury’s is encouraging shoppers to ‘Make Believe’ in the run up to this year’s World Book Day on 7 March…
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NewsOcado single Smart Pass offers range of benefits
Ocado has merged its paid-for passes offering free deliveries and discounts into one scheme called Smart Pass…
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Analysis & FeaturesAsda sticks to EDLP promise as its rivals promote harder
When it comes to promotional activity, no one could accuse Asda of following the crowd…
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NewsMondelez looks to boost Dairylea sales with moo-ing packs
Mondelez is rolling out “moo-ing” packs of Dairylea as part of a £1.2m promotional drive…
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Analysis & FeaturesLoyalty schemes work for indies too
They may not have the scale of Clubcard but indie retailer loyalty schemes can boost the bottom line…
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NewsWorkbench Snapshot to offer insight into Tesco promotions
Dunnhumby has launched a lite version of Promotions Workbench giving suppliers access to information about Tesco promos…
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NewsBooths takes on rivals with price-matching move
Booths has started matching the prices of commonly bought grocery items with Waitrose, Asda, Tesco and Sainsbury’s…
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Analysis & FeaturesIs the promotions landscape shifting towards own-label?
Brands are usually the ones shouting loudest in store – but own-label products have been making plenty of noise…
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NewsPromotional slump blamed for crash in beer sales
Beer sales have plunged to their lowest in 14 years, hit by a fall in promotions and a consumer shift to other drinks…
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NewsSainsbury's to prune suppliers and promos
Sainsbury’s has revealed plans to reduce the number of its suppliers and wean itself off promotions…
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NewsCoca-Cola takes on Pepsi with post-Olympic promotional push
Coca-Cola has embarked on a promotional blitz against arch-rival Pepsi in the wake of a disappointing Olympics…
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Analysis & FeaturesPromotional activity way ahead of last year's levels
No surprise the number of promotions has fallen across the board…
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NewsKick energy drink links to new Tomb Raider game
British energy drink brand Kick announced further overseas expansion alongside news of its first on-pack promotion…
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Analysis & FeaturesNo new year resolutions for brands as promos rise again
The marketeers of many of Britain’s biggest food and drink brands apparently didn’t include ‘cutting back on promotional spend’ in their new year resolutions…