All Promotions articles – Page 15
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News
Mondelez rolls out cross-brand promo on sugar confectionery
Mondelez is launching its first cross-brand promotion in sugar confectionery…
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News
The Happy Egg Co backs bees with new on-pack promotion
The Happy Egg Co has launched an on-pack promotion highlighting its efforts to help bees…
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News
Wing Yip hails success of click & collect delivery scheme
More than 15% of Wing Yip’s online customers have used its click & collect delivery option since launch last month…
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News
Ritz Crackers return to TV screens - after 30 years
Ritz Crackers return to TV screens for the first time in 30 years on Monday…
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News
Gressingham rolls out easy to cook duck steaks
Gressingham is hoping to encourage more consumers to eat duck with a skinless steak that can be cooked in 10 minutes…
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News
Honey Monster rolls out football-themed Footie Balls
Honey Monster Foods has launched a limited-edition footie-themed cereal alongside an on-pack promotion for kids…
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Analysis & Features
World Cup dream is over but promo activity still buoyant
Just days ago, bunting adorned aisles; pallets of lager, cider and crisps filled foyers; and England flags were being sold full price on gondola ends rather than flogged off at a 75% discount. England’s World Cup campaign was tragically short, but its run-up brought major changes to retailers’ promotional activity ...
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News
Bidvest 3663 expands Swithenbank artisan range
Bidvest 3663 has added 116 new artisan products through a partnership with its specialist fine foods business Swithenbank…
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News
David Beckham heads back to school for Sainsbury's Active Kids
It was back to school for David Beckham last week when he dropped by his old primary school in Chingford, Essex…
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Analysis & Features
Promotions trimmed back in switch to EDLP price war
With the grocery price war putting the emphasis on EDLP, promotions have taken something of a back seat this month…
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News
Decaffeinated coffee market gets kick of NPD
Suppliers are looking to revive the declining and “commoditised” decaf coffee market with artisan products…
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News
Wolfblood CBBC show set for licensing deal bonanza
CBBC TV show Wolfblood will be getting its claws into further product categories through a string of licensing deals…
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News
Asda turns 70 in-store cafés into Seattle's Best Coffee areas
Asda has completely rebranded 70 of its in-store cafés as Seattle’s Best Coffee areas…
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News
Warner's Budgens to launch loyalty card scheme
Warner’s Budgens is set to launch a loyalty card next month…
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News
NFRN goes to Trading Standards over Waitrose newspaper promotion
The NFRN has gone to Trading Standards over a Waitrose promotion that offers a free newspaper if more than £5 is spent…
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News
Morrisons offers 5%-off vouchers to friends and family
Morrisons is hoping its staff can help it drum up new shoppers by giving 5%-off vouchers to their friends and families…
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News
Kerry Foods launches Brave Bones Club TV push for Cheestrings
Kerry Foods is launching a new TV campaign for Cheestrings, which will highlight its ‘real cheese’ credentials…
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Comment & Opinion
Ditch the dumb discounting! Go for smart offers
Recent research from IPM confirmed our fear many UK retailers are still relying on heavy discounting strategies…
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News
Monster Energy guns for gamers with Call of Duty promo
CCE has set its sights on Britain’s gamers by linking up with what is set to be the biggest video game launch of the year…