All Soft drinks articles – Page 149
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Lostock Road Cyncoed Road Fore Street Cumbernauld Road Main Street Davyhulme Cardiff Kingsbridge Millerston Radcliffe on Trent ...
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Cardiff needs Welsh wizardry on prices
Independent stores were given the thumbs up when we added them to our hit list again after a break of six months. Two were repeat visits and this time the bill at Plymouth was 10p less than in March because of cheaper Coke. Our shopper also picked...
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The Lilt Ladies
"I love the latest Lilt ads with the two large West Indian ladies trying out horseriding, golf and yoga. Of course, they are hopeless and chaos rules until they get a chance to relax with their favourite drink, but their laughter is so infectious...
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Asda hot on heels of Tesco activity; Carlsberg takes the bra
Soft drinks remains strong this week and holds onto the top position in the category chart. Coca-Cola, Lilt and Robinsons support the category and all appear in the top 10 brands, with multibuy offers particularly prevalent. Alcoholic drinks has...
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Cadbury Schweppes: Bitter buys for Mott's
Cadbury Schweppes' Mott's subsidiary is focusing on profitable niche brands with the acquisition of the North American ReaLemon and ReaLime superbrands. Motts is to pay $128m (£90m) for the Eagle Family Foods brands, which last year had sales of...
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Pepsi goes on message
Pepsi is the latest brand to use mobile phone text messaging in a teenage-targeted music-related promotion. Pepsi and 7Up 330ml and 500ml packs will carry numbers that teens can use to text a blag' a reason why they should receive a ticket to a...
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Blanche and Hazel return for a hit summer of Lilt laughter l
Exclusive Mary Carmichael The Lilt Ladies are back on TV on June 16 to spearhead a new multimillion Lilt Laughter Lobby campaign for the Coca-Cola GB brand part of the company's £35m brand revitalisation programme. In four executions, the...
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TANGO SPOOF
Britvic has homed in on TV's Big Brother for a Tango backed 90 second radio spoof Big Bother on regional stations three time a day. It follows the antics of housemates' Tony (Blair), Dale (Winton), William (Hague), Robbie (Williams), Dot (Cotton),...
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Coke is the strongest'
Coca-Cola whose Music4You promotion with The Sun and the News of the World broke on May 19 took the top honours at the Superbrands Tribute Event 2001, winning the strongest superbrand' award. Former boxing champ Chris Eubank, presenting the...
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The Grocer focus on soft drinks: new product monitor - energ
Everyone knows the energy drink bestsellers - Red Bull, Lucozade Energy and Sport - to name but three. But what about the newcomers? The last 12 months has seen the market flooded with new brands. ACNielsen gives the lowdown on the top 10...
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Coca-Cola spends £30m on ad blitz for five core brands
Coca-Cola is splashing a liberal £30m all over poster sites and TV ad slots in a major advertising blitz for its five core brands. The marketing push for Coke kicked off at the weekend, the first TV and cinema advertising support the brand has had...
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Brandwatch profile: soft drinks (excluding water)
Top 15 brands advertised (by media) £k Jan '00 - Dec 00 Total Press Cinema Radio Outdoor TV Direct Mail Total 66,349 ...
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Tizer takes to the cinema
Barr Soft Drinks is splashing out £300,000 on a cinema-related promotion for Tizer over the Easter holiday period. The in-cinema part of the campaign includes foyer TV, on-screen credits and sampling in UCI cinemas. The campaign will run through...
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Brandwatch profile: health / energy drinks
Top 15 brands advertised (by media) £k Jan'00 - Dec'0 Total Press Cinema Radio Outdoor TV Total 10,223 147 ...
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Coca-Cola: Shake-up leaves Stahl stymied
The departure of Coca-Cola president and chief operating officer Jack Stahl just 11 months after he took up the high profile post has taken analysts by surprise. Stahl resigned after a top level shake-up at the soft drinks giant divided Coke into...
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Diet Coke's diary includes a date with Bridget Jones
A tie up between Diet Coke and Bridget Jones is the highlight of Coca-Cola Enterprises' £37m support package for its brands this year. Coke, Diet Coke, Fanta and Dr Pepper take the lion's share of the spend. The £16.6m on Coke includes support for...
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Coke walks breezily into the battlefield
Coca-Cola Enterprises loves to talk about how big it is in the UK drinks market. But it is also at great pains to point out how good it is at using local knowledge to tailor activity on a local level right down to running promotions on an ...
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News analysis: Coca-Cola and Procter & Gamble
COKE GAMBLES ON MARRIAGE Grocery behemoths Coca-Cola and P&G have turned to backscratching. Is this really a multinational dream team, ask Helen Gregory and Ed Bedington The joint venture between Coca-Cola and Procter & Gamble illustrates the...
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Suppliers: Cadbury's retail focus is growing impulsive
Cadbury Schweppes is to build its franchise outside traditional retail operations following the restructuring of its UK confectionery business. Chief executive John Sunderland said: "We want to build the most powerful confectionery business in the...
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United States: Snacks and soft drinks help PepsiCo to its be
PepsiCo chairman Roger Enrico had plenty to smile about this week, posting double digit growth in snacks and soft drinks during the fourth quarter. The results came in the same week that Coke boss Jack Stahl reported lacklustre sales in the crucial...