All Sugar articles
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Analysis & Features
Junk food ad ban: does the industry at last have clarity on how the watershed will work?
The future of the HFSS ad clampdown, and the 9pm TV watershed that comes with it, took a new twist last month when it was delayed for a third time
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News
Don’t rely on shop-bought babyfood, government advises parents
This is the first time the NHS website has published advice on commercial babyfood
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Category Report
Energy hits new heights: trends in energy products 2025
As traditional energy drinks go from strength to strength, a new wave of challengers are broadening the sector’s horizons. How high can they climb?
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Promotional Features
How can soft drinks win back Gen Z?
Young consumers are demanding far more from the fizzy drinks category than a sugary pick-me-up. How can brands rise to the occasion?
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Comment & Opinion
Cannabis cola bottles, meth and moths: weird food recalls
A handful of Dutch consumers, including children, may have found themselves experiencing an unexpected bout of the munchies after eating cannabis-laced Haribo sweets
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Comment & Opinion
Obesity policies are based on fundamentally flawed ideas
At the heart of policy failure is the belief that we can, or indeed should, classify all foods as good or bad, says Anthony Warner, development chef at New Food Innovation
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Promotional Videos
How retailers and brands can reignite the yoghurt category
With sales of children’s yoghurts lagging and dietary deficiencies growing, how can brands and retailers work together to address misconceptions and help consumers fall back in love with kids’ yoghurts?
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Comment & Opinion
We need leaders – not lobbyists – on obesity and health
Guidance urging retailers to offer deals and discounts on minimally processed and nutritious food was allegedly dropped following a lobbying campaign, says Jon Walsh, Bio&Me co-founder and CEO
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News
HFSS advertising ban delayed until 2026 after threats of legal challenges
The long-awaited move to outlaw junk food advertising on TV before 9pm and a total ban online was due to come into force in October this year
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Category Report
Have the big baby brands lost their way?
The giants of baby and infant care are under attack as a new generation of products marketed on health, sustainability or value wins share. Can they find their way out of a hole?
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Analysis & Features
What do new sugar tax thresholds mean for drinks suppliers?
The soft drinks sugar levy threshold has been lowered, leaving suppliers feeling victimised. What impact will the changes have?
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News
Dairy industry slams sugar tax extension as ‘flawed’ as consultation kicks off
Last week, it was revealed the government was consulting on proposals to end the exemption from the Soft Drinks Industry Levy for milk-based drinks, as well as non-dairy substitutes such as oats or rice
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News
Wholesalers urge ministers to give them seat at Food Strategy table
The FWD’s new white paper, The Roadmap for Resilience in the UK Food Supply Chain, was presented to the minister for food security and rural affairs Daniel Zeichner last week
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Category Report
Bags of goodness: trends in healthier snacking 2025
A wealth of snack brands with natural claims and clean labels are looking to cash in on the junk food ad ban and fears about UPFs
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News
Top babyfood brands pledge action following BBC exposé
Panorama’s investigation found that one babyfood product contained the equivalent to four teaspoons of sugar
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Comment & Opinion
Panorama is back with punchy examination of babyfood pouches
This column has been critical of BBC’s flagship documentary programme Panorama of late, but the programme is back to its hard-hitting and agenda-setting best
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Comment & Opinion
Sugar levy extension punishes a trailblazing soft drinks sector
Moving the goalposts punishes an industry that has led the way on reformulation, says Gavin Partington, director general of the British Soft Drinks Association
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Comment & Opinion
Soft drinks sugar tax hike is a ‘seismic kick in the teeth’
Lowering the sugar tax threshold is a seismic kick in the teeth for a sector that arguably has done more than any other to remove sugar from the national diet
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Category Report
Has pop lost its cool? Trends in soft drinks 2025
Hip, young shoppers are turning their backs on traditional sodas in favour of trendy soft drinks sold on health cues and naturalness
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News
Marketing of baby and toddler snacks is ‘out of control’
Experts have called for the government to ‘step up’ and take action over the ‘unacceptable’ marketing of baby and toddler snacks