Understanding the new shopper journey
Shoppers now hit almost 11 touchpoints before checkout. Here’s how grocers can turn that fragmentation into an advantage.
How an fmcg giant gained 40% growth through e-commerce
What happens when a well-established fmcg company harnesses cutting-edge e-commerce? Find out how the right strategy, including practical tools and targeted promos, can spark double-digit growth.
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Reaping the rewards: how smart brands can leverage supermarket loyalty
Smart tech has turned simple loyalty programmes into sophisticated data-driven growth platforms. So how can brands successfully leverage them to get closer to customers?
How e-commerce can turbocharge fmcg brand growth in a tough market
Why embracing online can help grocery brands complement not cannibalise their physical grocery sales.
Rethinking influencer and social strategy under LHF restrictions
The HFSS online advertising ban and potential NPM updates are forcing food and drink brands to pivot from product-centric influencer content to values-led storytelling, with recent ASA rulings highlighting the urgent need for compliance.
How food SMEs can innovate to beat rising costs and trade friction
Rising costs, new levies, geopolitical shocks and shifting supply chains are forcing ambitious food and drink SMEs to rethink how they protect margin, fund growth and build resilience.
Why fmcg’s bravest brands are spending more, not less
Choice has never been greater, and budgets have never been tighter. Companies investing in their brand are leading an fmcg marketing reset.
AI in grocery 2026: five trends driving real margin
The retailers accelerating in 2026 aren’t those with the biggest AI budgets, but those integrating the technology as a unified operating system across their business. Five trends are crystallising the divide between leaders and laggards.
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Hacking tax: how fresh thinking can unlock new opportunities
How using tax as part of a wider commercial strategy can bring real benefits to UK retail and grocery businesses.
Convenience is evolving: so should brand strategy
Traditional convenience sales models are failing. Precision-led activation is becoming the new growth driver for brands navigating a volatile channel.
The loyalty paradox: why shoppers sign up but don’t stay
Signed up, but switched off. Discover the real cost of fragile retailer loyalty and how you can fix this.
Is your tech investment strategy fit for the future?
How technology leaders can ensure their investments today will pay dividends for years to come.
Supplier assurance: how to turn due diligence into a strategic advantage
Discover how food and drink businesses can transform supplier certification, turning it into a proactive strategic asset.
The beautiful game: how to win at sports partnerships 2.0
With the FIFA World Cup, Commonwealth Games and Wimbledon all landing this summer, the opportunity to capitalise on major sporting moments is huge. Discover how the smartest brands are building 360-degree partnerships – and what retailers can do to optimise them in-store.
Nothing wasted: How food and drink is unlocking the true value of surplus
With mandatory household food waste collections sharpening public attention, pressure is mounting on the food and drink sector to go further on redistribution. The good news: the tools, partners and models to do it are better than ever.
Exploring the retail potential of premium cheese
For grocery retailers, premium cheese is emerging as a category with clear ‘trading up’ potential and the EU has plenty to offer.
The out-of-stock problem: why 45% of shoppers switch brands
How to resolve out-of-stock challenges quickly and effectively.
How marketers can sharpen tech tools to unlock long-term value
How FMCG marketers can change their mindset around technology to achieve optimum results.
How accessible automation helps start-ups scale smarter and grow
How compact, affordable automation helps ambitious food brands boost efficiency, cut costs and overcome growth challenges.
Stay still, fall behind: Why food and drink must keep one eye on the future
The UK food and drink sector walks a continual tightrope between day-to-day operational demands and preparing for what the future holds. So, how can manufacturers and retailers balance their time strategically and successfully?
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