All promotional features – Page 2
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Promotional FeaturesHow FMCG companies can help to tackle rising poverty in the UK
With 4.3 million children living in poverty in the UK, discover how Sofidel has become part of a charity initiative that tackles social deprivation on the front line.
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Promotional FeaturesCharting a different future for category management
As a discipline, category management faces numerous challenges – but none quite as taxing as stagnation. dunnhumby reveals how a new era for category management is unfolding that meets these challenges.
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Promotional FeaturesHelping food and drink businesses adapt to a changing climate
With climate change a growing threat to the food and drink industry, the Welsh Government is setting out a strategy to support businesses and future-proof them against the issue.
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Promotional FeaturesHow to manage energy cost volatility in manufacturing
As energy expenses fluctuate, we explore the innovative ways manufacturers can remain competitive while maintaining product quality, competitive pricing and profitability.
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Promotional FeaturesHow retailers can rise to the personalisation challenge
Personalisation is now an expected part of customer experience. American Express shares key consumer and retailer insights around optimising your personalisation efforts to see maximum returns.
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Promotional FeaturesHow food ingredients companies can drive sustainable change throughout the supply chain
Climate change is top of the agenda for businesses and consumers alike, driving food ingredients companies to take action to improve their sustainability impact. Here we explore the strategies ofi is implementing, and the learnings we can take from their progress.
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Promotional Features2025: A transformative year for UK retailers and the path to smoke-free communities
With changes ahead for the UK’s nicotine market in 2025, Patrik Hildingsson, VP of Communication and Public Affairs at Swedish Match, highlights the need for responsible growth in the nicotine pouch category.
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Promotional FeaturesHow the EU is pursuing quality through sustainable practices
Retailers are under pressure to source products sustainably and, in Europe, a new campaign from the EU shows how it is supporting quality and sustainability across its food producing regions.
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Promotional FeaturesHow AI is saving supermarkets from commodity crises
As climate disruptions drive up costs for key commodities like coffee, cocoa, olive oil, and sugar, discover why supermarket buyers need to embrace AI-driven sourcing tools to stay competitive.
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Promotional FeaturesHow retailers can embrace the EV opportunity
As more consumers move to driving electric vehicles, retailers are embracing the opportunity of offering charging points. Here we explore the value and challenge of investment.
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Promotional FeaturesHow Coca-Cola delivered consumer campaign objectives with mobile coupons
Discover how Coca-Cola and other leading brands are using mobile coupons to deliver instant rewards.
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Promotional FeaturesHow beverage cans enable brands to create optimum shelf-standout
With beverage cans already ahead of the field on sustainability, their modern and colourful design potential, with infinite possibilities, also has the power to differentiate brands on-shelf, giving them a wow factor.
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Promotional FeaturesWhy lockers are dominating out-of-home delivery
With out-of-home parcel delivery soaring and expected to continue its upward trajectory, both consumers and retailers can benefit from the convenience, affordability and safety of parcel lockers, as InPost explains.
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Promotional FeaturesHow snackification and digital innovation are transforming the seafood category
Numerous factors are converging to shape the future of the seafood category, significantly impacting retailers. Seafood from Norway explore how to make the most of this evolving category.
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Promotional FeaturesRetail media: 5 crucial decisions retailers must get right
As retail media gains momentum, offering a unique opportunity for retailers to monetise first-party data and for brands to reach targeted audiences, we explore the five critical decisions retailers must make to establish and grow successful retail media businesses.
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Promotional FeaturesWhy trolleys and baskets matter more than you might think
Where first impressions count the most, the state of trolleys and baskets set an important tone.
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Promotional FeaturesWhy HFSS targets are like scoring at golf - and how lower sodium can help
While HFSS legislation in the interests of national health continues to encourage reformulation, one area where manufacturers could make a difference is with lower sodium content in their products, bringing a number of benefits to the table.
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Promotional FeaturesHow retailers can refresh the squash category
With squash holding continuing popularity in the UK, Britvic explains why it taps into so many key consumer needs and reveals how Robinsons’ NPD and link with The Hundred competition is driving category growth.
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Promotional FeaturesMaximising brand power to capitalise on the rising treat occasion
Despite economic uncertainty, demand for quality drives premiumisation. Brands like Baileys capitalise on this with popular licensed products, boosting year-round retail sales of high-quality treats.
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Promotional FeaturesMasterclass: Taste elevated – premium tomato category growth
Robust growth in the canned and ambient tomato category is being driven by price inflation and consumers trading up. Read Mutti’s in-depth review of the sector and how retailers can capitalise.