2025’s most exciting Christmas foodie innovations

Sainsburys banoffee liqueur 2

Festive booze, cheese, centrepieces and sarnies abound, with the flavour  of gingerbread appearing in chocolate reindeer, Pepsi… and Doritos

There’s plenty of things we struggle at, but Brits are world-class at banishing the blues to put on a bumper Christmas. Even with a stagnant economy and the cost of living crisis still looming over a great number of UK households, Christmas spending is expected to rise by 3.2% this Christmas, according to a survey of 2,000 adults by GlobalData in partnership with VoucherCodes. The same research found that 23% of people felt either significantly or slightly better off than last year, while 44% felt about the same.

It’s hardly surprising then, with the average UK household spending a record £460 on groceries last Christmas, that festive NPD is flowing.

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