All Cereals & breakfast articles – Page 8
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NewsModern Baker wins grant to develop healthier biscuits and ready meals
This is the sixth successive grant awarded to Modern Baker by Innovate UK in six years, bringing its total investment support to £4m
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NewsSt Pierre launches Belgian waffle multipacks into Asda
The launch will be supported with mass sampling, and a marketing campaign including influencer partnerships.
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NewsKellogg’s approves separation into two new companies
Kellogg’s has approved the separation of the cereal giant into two new separate companies, with a change of name and a new stock exchange listing
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Comment & OpinionPlain packaging on cereal? The obesity crisis is far more complex
Getting rid of cartoon characters, animations, vibrant colours, brand mascots and the like represents a slippery slope towards complete brand erosion, says Mike Coppen-Gardner, MD of SPQR Communications
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NewsYoplait launches high protein Skyr Energy range with real fruit
It comes in two flavours: Strawberry & Blackcurrant and Mango & Passionfruit
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NewsMrBeast eyes entry into new categories including drinks
So far in the UK, the Feastables range is limited to chocolate bars
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Analysis & FeaturesThe unsettling link between climate change and the price of pasta
The commodity surged on the back of the Ukraine war. Now American and European crops are suffering from heatwaves and drought
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NewsSt Pierre recalls breakfast pastries due to mould fears
It has issued point-of-sale notices to its consumers, recalling 6 Pains Au Chocolat packs marked with several date codes
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NewsTetley owner enters breakfast cereals with muesli made from millet
Millet was a ‘nutritional and environmentally friendly crop that contributes to sustainable farming worldwide,’ said Tata Consumer Products
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NewsBiotiful Gut Health launches lower in sugar kefir range for kids
The kefir drinks range for children will feature two flavours: Strawberry & Banana and Peach & Pineapple
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Comment & OpinionKit Kat cereal and Corona Tropical are brand extensions too far
It is safer for brands to operate within their core proposition and expand only where relevant into adjacent spaces, says Jeremy Garlick, partner at Insight Traction
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NewsCampaigners call for child-friendly packaging ban on sugary cereals and yoghurts
While there were restrictions in place to prevent the ‘irresponsible advertising’ of HFSS foods, there was ‘an evident loophole’ regarding product packaging, said Action on Sugar
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Category ReportHow can brands liven up breakfast?
Brekkie’s back, with more people eating it than before Covid – but choices are changing, so suppliers need to work to stay relevant
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NewsThe Collective expands kids’ yoghurt range with Brekkie pouches
The yoghurt brand has announced its new Brekkie range designed to act as part of a healthy breakfast for children on the go
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Grocer 33Asda cheapest but Sainsbury’s and Tesco undercut with loyalty schemes
Sainsbury’s loyalty deals led to a saving of £9.60 this week
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NewsWet weather causing problems with UK harvest, growers warn
The damp and cold weather in July, caused by the jet stream being stuck to the south of the UK, has prompted challenges with the harvest of cereals and root vegetables
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NewsCereal crops decimated by Europe’s heatwave
The 2023 European cereal harvest is set to be its lowest since 2007, some 9.5% lower than the five-year average, while other weather-beaten commodities have also taken a hit
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ProfilesMy food & drink job: Martha Jensen, brand manager, Rude Health
‘Breakfast is my favourite meal so when I saw the role at Rude Health, I was hooked’
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NewsMoma Foods founder steps back following AG Barr acquisition
In a recent LinkedIn post, Moma Foods founder Tom Mercer wrote: ‘the time has come for me to pass the baton’
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NewsFuel10K sales soar as range expands
High-protein breakfast brand Fuel10K has posted huge growth to hit annual sales of £18.5m.