All Cereals & breakfast articles – Page 5
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NewsUfit appoints Tony Holmes as new managing director
Holmes will replace founder Austin Bailey, who is stepping down
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Comment & OpinionWill Mars-Kellanova deal signal a UPF black hole?
Will this Kellanova be a giant explosion, releasing a massive amount of energy, in the form of sugar, fat and salt?
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Promotional VideosHow porridge is powering up consumers’ love for breakfast
What’s fuelling the day for Brits in the breakfast category? Divesh Parmar, general manager, Quaker Oats UK, outlines the latest trends and how to capitalise on them
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Category ReportBreakfast trends 2024: Why brekkie is going places
As on-the-go breakfasts take off, supermarkets are going toe to toe with foodservice players. Who’s winning in the convenience era?
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Comment & OpinionCould buckwheat be the next ancient grain to break into the mainstream?
Shoppers are open to trying the nutty seed, Mintel data suggests
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NewsJordans adds Popped Oat Crunch cereal, aimed at families
Made from oats, rice and wheat, the NPD is ‘light in texture and full of bite’
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ProfilesWeetabix’s Rui Ascensao on family, pastel de nata and anatidaephobia
Being with my family is very important to me and I’m lucky to have the flexibility to take my kids to school
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NewsBreakfast clubs to be made free for primary school pupils
Prosposal was part of the Children’s Wellbeing Bill announced in this week’s King’s Speech
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NewsPip & Nut adds trio of peanut butter stuffed snack bars
The bars are made with Glebe Farm’s British oats
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NewsAnnual profits fall at Weetabix as consumers shift to private label
Profit margins have fallen at UK cereals giant Weetabix amid a wider consumer shift to cheaper private label breakfast products
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Comment & OpinionWhy Sidemen’s Best Cereal is destined for long-term success
If YouTube collective The Sidemen puts its name to a product, young people will buy it
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NewsThe Sidemen’s Best Cereal secures Morrisons and Iceland listings
The listings come after Best shifted 500,000 boxes of cereal in its first three months
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Feature SynopsisFocus On Breakfast & Brunch: 3 August
More and more Brits are taking their morning meal while on the move
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NewsBiotiful launches kefir overnight oats range
The range is available in Mixed Berry and Spiced Fruit variants and contains no artificial ingredients or added sugar
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NewsWeetabix appoints Colm O’Dwyer MD as Sally Abbott retires
O’Dwyer and Abbott will work together until March 2025 to ensure a smooth transition
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NewsWall’s adds All Day Breakfast pastries to tap on-the-go occasions
The range comprises All Day Breakfast Scotch Egg, All Day Breakfast Jumbo Roll and All Day Breakfast Slice
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NewsKellanova recalls Chocolate Corn Flakes due to choking hazard
Kellanova has received complaints from consumers who have found that the product contains hard lumps of cereal
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Comment & OpinionUnfrosted: Seinfeld’s Pop Tarts film makes for cheerful family fare
Comic caper sees Kellogg’s race Post to create a heatable fruit pastry
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ProfilesMy food & drink job: Ruth Tyrie, brand manager, Surreal
Surreal cereal’s brand manager suggests stalking your career idol (on LinkedIn, not in real life)
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ProfilesMy food & drink job: Josie Taylor, assistant brand manager, Kellanova
‘We have such a jam-packed plan for the remainder of the year. The fun never stops and there’s so much variety within my role’





