All Cereals & Breakfast articles – Page 5
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News
Primrose’s Kitchen eyes sales hike following takeover
News investors in the Dorset cereal brand include government food waste tsar Ben Elliot
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Comment & Opinion
Could cereal's future lie beyond the bowl, in dry snacking?
Cereal is is easy to carry and is seen as a ‘treatier’ alternative to fruit or carrot sticks, says Lynne Barcoe, director at The Family Panel
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Bogof
Pease pudding popularity decline shocker!
Apparently younger people are no longer keen. Who knew?
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News
Graze to halve sugar content across cereal bar portfolio
The overhaul follows 18 months of development, which will see chicory root fibre used as an alternative to sugar
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Comment & Opinion
Why hipsters could be the unlikely saviours of cereals
The Cereal Killer Café in London – and its hipster fanbase – proves there’s room for high-sugar, high-price cereals if brands can get it right
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News
Tesco completes move to 100% sustainable chocolate
The move to Rainforest Alliance Certified cocoa applies to all own-label chocolate products, including biscuits, cakes, desserts and cereals
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News
Quaker Oats eyes Kids Mix & Match children’s range
The name suggests Quaker is looking to tap demand for customisable breakfasts
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News
Buywell Day-Today donates cereal to Glasgow organisation
The prize has been donated to the local Baltic Street Adventure Playground, which provides meals to those from disadvantaged backgrounds
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Category Report
Is wellness worth it? Cereals category report 2019
Healthy breakfasts are booming. But it’s not the traditional low-fat, low-calorie options
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News
Earlybirds to debut breakfast drink in bio-plastic bottle
A duo of HPP plant-based breakfast drinks will be available from March
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Comment & Opinion
Friendly Nick Frost lends charm to ‘Any-which-way-a-bix’
Weetabix continue to remind us there are more ways to serve it than in a puddle of cold milk
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Analysis & Features
Cereal brands lose ground, as well as sugar
Between taking on the PHE challenge to achieve a 20% sugar reduction by 2020 and battling loss of shelf space to own label
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News
Kellogg’s turn waste Corn Flakes into beer
The 5% abv Throw Away IPA is made from ‘ugly’ Corn Flakes from Kellogg’s Manchester factory
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Comment & Opinion
Kellogg's is late to the party, but it has done sterling work
After years of resistance, Kellogg’s announced this week it would begin rollout in January of new packs
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News
Kellogg’s to finally add traffic light labelling to its packs
The decision follows years of refusal by Kellogg’s to apply the government-approved colour-coded labelling system
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News
Weetabix readies ‘Any-Which-Way-A-Bix’ push
TV ad will be the first since the brand’s ‘Jack & The Beanstalk’ pastiche made its debut in March 2017
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Comment & Opinion
The ASA Kellogg’s ruling is a win for low-sugar reformulations
The ASA has reversed its decision to ban a Coco Pops Granola ad that had been seen on children’s TV
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News
ASA reverses ban on Coco Pops Granola TV ad
In August, the watchdog ruled the ad breached rules about advertising HFSS products to children
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News
First brand launched by Danone accelerator scheme rolls out
Ayem is a bircher-style breakfast pot brand made from a blend of almonds, milk, fruit and seeds
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News
Cereal brands see delistings in latest Waitrose range review
Since August almost 50 cereal SKUs have been delisted by Waitrose