All Cereals & Breakfast articles – Page 2
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Category Report
Why cereal brands need to wake up
With own label slurping up sales, just six of the UK’s top 30 cereal brands are in volume growth. How can they rouse themselves?
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Analysis and Features
The produce hit hardest by Britain's disastrous weather
With thousands of acres of land under water, farmers of crops and livestock are counting the costs. And the retailers have been responding
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News
Kellogg’s unveils chocolate Corn Flakes spin-off
The NPD is HFSS compliant, and high in fibre and vitamin D
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News
Beef sales drive boost to Irish exports to UK, Bord Bia data shows
The UK has continued to be the Irish board’s most significant export partner, making up 34% of the €16.3bn total export share from Ireland
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Analysis and Features
The Grocer NPD Wrapped: 23 most-liked Instagram posts of 2023
NPD flew off the shelves this year from controversial flavours to nostalgic relaunches. Check out the top NPD for 2023
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Analysis and Features
Cereal 2023: Cost of living and HFSS hit cereal brands
Of the top 20 brands, 16 have shifted fewer kilos than last year
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News
Wholebake sells Deeside Cereals to Weetabix in turnaround attempt
Snack maker Wholebake has sold its own-label cereal business to Weetabix in a drive to simplify operations as part of a turnaround effort
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Range Preview
At-home recipe box Christmas ranges new for 2023
From festive brunch hampers to all-out big day spreads, check out what’s new this December in the world of DTC
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Analysis and Features
Food retailers’ 12 trends of Christmas
The cost of living crisis may be ongoing, but retailers are tempting shoppers with high-end fare – from savoury profiteroles to posh brunches
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News
Quaker transitions porridge pots to paper packaging
The pots feature new-look packaging designed to appeal to younger shoppers
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Events and Awards
The Grocer’s New Product & Packaging Awards 2023: Breakfast & Brunch
The judges were unanimous in pronouncing La Boulangère’s latest croissant delicious
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News
Kestrel Foods launches Just Live a Little gluten-free granola
Batch-baked at Kestrel Foods’ gluten-free facility in County Armagh, the granolas contain wholegrain oats, fruit and nut butter
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News
Premier Foods makes further breakfast move with £34m Fuel10K deal
Premier Foods is set to take on the big players in the breakfast aisles following the £34m acquisition of protein-focused challenger brand Fuel10K.
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News
Environment Agency blamed for Lincolnshire farmland flooding
Henry Moreton, cereals farmer and NFU county vice chairman, had 150 acres of land flooded with some areas under as much as 15 feet of water
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Comment and Opinion
Clever Fuel10K acquisition can fuel growth and power ESG goals of Premier Foods
With its Fuel10K acquisition, Premier Foods is ready to do serious battle with Kellogg’s, Weetabix and Cereal Partners by taking a bite out of the breakfast market
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News
City snapshot: Premier Foods snaps up Fuel10K in £34m deal
Premier Foods has expanded its presence in the breakfast category with the £34m acquisition of protein brand Fuel10K
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News
Oatsu hits funding target as it prepares for major listings
Healthy breakfast start-up Oatsu has surpassed a £100k crowdfunding target as it prepares to launch overnight oats in Holland & Barrett and Co-op.
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News
Gut health brand Bio&Me adds gluten-free porridge pots
The breakfast pots were designed to offer a variety of plant-based ingredients believed to be beneficial to gut health
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News
Weetabix plays up ‘home-grown’ wheat credentials with packaging refresh
The cereal giant has also launched a traceability website, allowing shoppers to find out more about its farms
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Profiles and QandAs
My food & drink job: Kristian Sharp, foodservice channel manager, Weetabix
’Growing up only 10 minutes away from the Weetabix factory as a child, I could always remember that delicious smell wafting across the garden’