All Cereals & Breakfast articles – Page 6
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News
Bear adds non-HFSS oats and fruit snack bar duo
‘Our consumer research has been very positive, with four out of five people saying they would buy the product,’ said Bear
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News
Belvita adds trio of non-HFSS breakfast biscuits to lineup
The innovations contained wholegrains and were natural sources of fibre and magnesium, said Belvita
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News
Nestlé adds duo of SMA Multigrain Cereals for babies
The cereals contain no added sugars and are fortified with essential nutrients, such as iron, vitamin C and thiamine
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News
Bear relaunches non-HFSS Alphabites cereal duo to improve taste
The cereals will roll out in new-look packaging, which would bring them ‘more in line with the rest of the Bear range’, said the brand
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Category Report
How can breakfast rise and shine again? Category report 2022
Busy Brits are skipping the morning meal in droves. So, what are suppliers doing to make brekkie matter again?
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Category Report
Will HFSS rules lock up cereal growth? Category report 2022
Kellogg’s sought to challenge the HFSS rules in court. What does its loss mean for the cereal category?
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News
Kellogg’s raises full-year forecasts on better-than-expected first-half performance
Kellogg’s has lifted its full-year sales and profits outlook as strong growth of its global snack brands and a faster-than-expected recovery in cereals combined with higher prices in the first half to deliver a better-than-expected performance.
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News
Quaker adds non-HFSS Heavenly Oats porridge pot lineup
Caramel Fudge and Chocolate Orange are aimed ‘at slightly younger buyers looking for healthier breakfast choices’
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Analysis and Features
The latest limited edition launches shaking up food & drink
From a collaborative Scottish beer to a vinegar-flavoured mochi, these are the latest limited edition launches aiming to shake up the status quo
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News
More than half of ‘flagship’ products HFSS, claims survey
The claims by Action on Sugar/Salt and ShareAction come ahead of October’s start of the clampdown on HFSS promotions
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News
Cooling costs for cereals growers on rise after heatwave makes grain too hot to store
The NFU has warned that cereal growers are having to spend more on cooling costs as temperatures rise adding to soaring input costs
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News
Brave launches high-protein breakfast cereal made from pulses
The HFSS-compliant cereal solved the ‘two crucial issues of other cereals: the high sugar-induced glucose spike and the negative environmental impact’, claimed Brave
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News
Rollagranola rescues Primrose’s Kitchen brand from liquidation
Granola manufacturer Rollagranola is aiming to return upmarket muesli brand Primrose’s Kitchen to supermarket shelves after rescuing it from liquidation.
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Comment and Opinion
Kellogg’s court defeat: why do major producers refuse to reformulate?
The junk food industry rejects the idea that children become addicted to sugars, fats and salts, and yet they cannot explain why they are unwilling to reformulate, says Lord Bethell, former minister at the Department for Health and Social Care
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Comment and Opinion
An open letter to Kellogg’s on its failed challenge to derail the Nutrient Profiling Model
Kellogg’s: you may be right about the NPM, but the health of our population is more important than the health of your profits, says Melissa Sharp, co-founder of Modern Baker
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News
Healthy cereal startup Surreal hires Innocent copywriter John Thornton
Thornton joins the business from his previous role as copywriter & social media manager at Innocent
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News
Kind targets health-conscious shoppers with lighter Thins snack bars
Despite weighing in at under 100 calories each, the bars are classified as HFSS in line with the wider Kind range
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News
Nestlé ditches non-HFSS ‘Simple One’ Shreddies after just one year
Nestlé introduced the NPD, which was made with just four ingredients – wholegrain wheat, fruit purée, date syrup and salt – in April 2021
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Analysis and Features
After Kellogg’s court defeat, are HFSS restrictions inevitable?
The High Court has given Kellogg’s legal challenge ‘short shrift’
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News
Shreddies bucks shrinkflation trend with larger packs in Tesco stores
The Nestlé brand has introduced a new 1.1kg pack