High street Birmingham

Footfall in UK shopping centres rose by 13% over the Easter period compared to 2014, figures out today reveal.

Night-time economy footfall in shopping centres increased by 4.6% in April on March’s figure, and was 6% higher than in the same period last year.

The BCSC says this points to an increasing trend of shoppers treating malls as leisure destinations as well as retail centres.

Commenting on the data, BCSC director of policy and public affairs Edward Cooke said: “This increase in night time economy footfall in shopping centres is evidence of how landlords continue to respond to ever-evolving consumer habits.

“Today’s shopping centres need to cater for customers looking for an all-day experiential destination and shopping centre owners are responding to this by increasing the leisure offer, bringing cafés, restaurants and cinemas all under one roof.

“It is also encouraging to see improving national economic conditions reflected by some really positive footfall growth amongst the regions.”

The data is generated from the Experian FootFall Index, based on monthly anonymous samples of shopping centre sites throughout the UK.