Archive of all Heineken articles
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Category ReportLow & no cider outgrows beer
Thatchers is the fastest-growing brand in NIQ’s list of the top 10 bestselling low & no beers and ciders
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Category ReportCider brands big up craft cues
In this era of growing suspicion about the processes and ingredients used to produce food and drink, it’s perhaps no surprise lurid, saccharine-sweet fruit ciders are falling out of favour
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Category ReportIs fruit cider a waste of space?
Fruit flavours are tipped as the next big thing in beer but have lost their lustre in the cider category
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Category ReportLow & no alcohol sales surge beyond Dry Jan
You could be forgiven for thinking the low & no alcohol bubble had burst
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Category ReportIs 2026 the year for fruit beer?
The coming year will see a “huge” number of fruit lagers roll into the market, predicts Jesse Wilson, founder & CEO of fruit lager brand Jubel
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Category ReportWhy stout is back in the black and still growing
Not long ago, stout was the preserve of rugby fans and real ale aficionados. But, in less time than it takes for a pint of Guinness to settle, it’s become hot property
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Category ReportThe rise of premium and nostalgic pints
Booze brand directors could be excused for reaching for the bottle right now. That’s because sales data for many big-name beers and ciders doesn’t make for pleasant reading
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ProfilesMy food & drink job: Lydia Cromack, digital commerce customer manager, Heineken UK
‘I always view interviews as a two-way process, and it really gave me a great insight into what Heineken UK was like as a company to work for’
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Comment & OpinionMythos ‘Greek-style’ lager is a tipping point – UK beer drinkers deserve better
The Grocer has launched its own Lager Authenticity Index to help consumers find genuine European lagers on their next shop
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NewsHeineken appoints new technology boss to lead AI transformation
Heineken is looking to put AI at the forefront of its efforts to slim down its workforce and drive efficiency
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NewsCruzcampo gets ‘crisp and refreshing’ Sevilla Orange line extension
Heineken UK research showed two-thirds of shoppers were open to trying flavoured beer
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NewsHeineken to cut up to 6,000 jobs amid beer sales slowdown
The cuts will come in both brewing and white-collar roles
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NewsHeineken boss praises ‘resilient’ performance in challenging market
While a strengthening euro pushed topline reported revenues to fall 4.7% to €34.3bn at the Dutch multinational, organic growth measures showed a significantly healthier picture of 0.2% growth
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NewsExchange for Change unveiled as new name of deposit return scheme
Drinks bosses and retailers who are spearheading the scheme hope the new trading name will become synonymous with the scheme
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NewsCharity condemns Heineken 0.0 Tube stunt over accessibility concerns
The brewer has changed the name of the Bakerloo line on platform signage.
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NewsHeineken CEO to leave brewer after six years as boss
Heineken has kicked off a search for a successor to the top job, while Van den Brink has agreed to stay with the business in an advisory role for eight months as part of a transition period, starting 1 June
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NewsInch’s eyes ‘reserve’ cider launch with trademark move
Inch’s expanded its roster in 2025 with new alcohol-free and hazy cider variants
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NewsSol unveils ‘heritage’ inspired rebrand after off-trade sales slide
The new-look Sol lager will roll out across global markets in the coming months
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NewsFoster’s strength slashed to 3.4% abv amid persistent sales declines
The move comes with Foster’s sales in double-digit decline in the off-trade
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Category ReportLow & no’s road to success: trends in low & no alcohol 2025
Big strides in taste and tie-ups with sports stars are driving major gains for low & no drinks. And they look set only to accelerate





