
Bidfresh has released its latest ‘Growing Greener’ sustainability report, unveiling a refreshed sustainability framework and developments in its environmental, social and governance (ESG) strategy.
The report looks to provide the fresh produce supplier’s customers, teams and partners with evidence-based insight into how the business is addressing environmental and social challenges across the supply chain.
‘Growing Greener’ showcases progress across Bidfresh’s three specialist brands, Direct Seafoods (fish and seafood), Campbell Brothers (meat and poultry), and R Noone & Sons (fresh produce). It also unveils the wholesaler’s new vision: “Caring for people, committed to responsible sourcing and delivering the best in foodservice.”
Bidfresh is also developing its own ESG strategy and has introduced its first ‘Plan on a Page’, a blueprint that outlines a structured foundation to embed its ESG priorities across the business.
Through this framework, Bidfresh, which is a subsidiary of international broad-line foodservice group Bidcorp Group, said it aims to reduce its environmental impact, support resilient UK farming and fishing communities, uphold ethical governance, and include transparent and traceable sourcing across all operations.
The framework includes the introduction of an ‘Inclusion at Work and Workplace Behaviour’ standard, retaining the ASC and MSC Chain of Custody certification for all its seafood trading sites, and achieving a ‘bronze’ medal by the EcoVadis sustainability assessment platform.
“Now in the second year of reporting, I’m so proud of the progress we’ve made, from advancing responsible sourcing and animal welfare to reducing waste and strengthening community initiatives across our regional sites,” said Bidfresh sustainability manager Valeria Potsinok.
“Growing Greener will enable closer collaboration with our customers, helping them make informed menu and supplier decisions, while supporting their own ESG reporting.
“Yet, we know this journey is ongoing, and there is much more to do. Guided by our new vision, we remain focused on building a fairer, more responsible and sustainable future for our people, customers, partners and the planet.”






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