Archive of all Brewdog articles
Most recent first...
-
NewsTilray CEO praises ‘very supportive’ UK retailers as BrewDog turnaround kicks off
The CEO of Tilray Brands has praised the UK’s ‘very supportive’ retailers for maintaining distribution of BrewDog’s beers amid the brand’s administration and forced sale
-
NewsBrewDog staff and creditors left empty-handed following pre-pack sale
Administrators at AlixPartners said there were insufficient funds to pay all of BrewDog’s creditors
-
NewsBrewDog rapped over ‘socially irresponsible’ Facebook adverts
The adverts showcased a ‘bottomless beer’ offer run by BrewDog which entitled consumers to 90 minutes of unlimited beer for just £19.95
-
Comment & OpinionEditor’s picks: School food failures & Defra’s food security warning
Three in four secondary schools are serving food that’s banned, but publishing menus won’t be enough – plus this week’s picks including a stinging Defra warning on food security and the ‘chaos’ of the packaging tax system
-
Comment & OpinionBrewDog Liquid Visions fails to address craft beer’s haze fatigue
Liquid Visions promises to brring ‘excitement back to the beer aisle’, but offers little in the way of diversity
-
NewsBrewDog seeks to ‘bring excitement back to beer’ with Liquid Visions series
It comes after BrewDog’s off-trade sales slid by 9.4% over the past year
-
NewsJames Watt unveils Fool’s Fix ‘detoxification’ drink
The drink has launched via DTC, with a 355ml, six-can ‘sample pack’ available for £23.99
-
NewsBudweiser shines as World Cup provides £32m boost to beer sales
Budweiser delivered greater year-on-year value and volume growth than any other brand, while low & no sales surged by nearly a fifth (+19.6%)
-
NewsJames Watt launches new bid to buy back BrewDog
Watt was unsuccessful in a previous attempt to buy back BrewDog before its sale to Tilray
-
NewsBrewDog CEO James Taylor steps down
Taylor was appointed as BrewDog CEO in March 2025 and led the Scottish brewer through a restructure and sale earlier this year
-
NewsTilray Brands brings Hi*Ball energy drink to UK shoppers
Tilray said consumers were seeking ‘more than basic hydration from soft drinks’
-
NewsBrewDog launches Tilray craft brews in the UK ahead of the World Cup
Many of the brews were landing on UK shores for the first time, BrewDog said
-
Comment & OpinionEditors picks: Food poverty, workforce crisis and The Chicken King
Three of the food system’s biggest pressures – workforce shortages, rising food poverty and complications around the packaging tax – all took the spotlight this week
-
NewsBrewDog sales collapse following offload to Tilray Brands
The declines demonstrate the scale of the challenge facing its new owner
-
Comment & OpinionWhat should we expect from James Watt’s post-BrewDog beer venture?
Unsurprisingly – given BrewDog’s spectacular collapse and subsequent sale – Watt’s return has provoked an immediate and emotional response
-
NewsBrewDog founder James Watt announces new beer brand Second Best
Watt is to give away shares in the new venture to former BrewDog shareholders.
-
-
NewsTilray eyes $1bn-plus valuation for newly acquired BrewDog brand
Tilray paid an initial £33m to acquire the global IP and UK assets for BrewDog out of administration last month
-
Comment & OpinionEditor’s picks: Asda results, Co-op CEO exit, Huel, and Ocado calling the cops
Asda’s eternally optimistic chairman Allan Leighton has continued to insist the supermarket is ‘edging forward’, despite today’s annual results revealing a very different story.
-
Category ReportWhat will be the next big thing in beer and cider?
Beer and cider could do with a shake-up. So, what are brands and retailers doing to inject excitement back into the category?





