All Cakes & Biscuits articles – Page 6
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NewsMcVitie’s takes fresh crack at a healthier digestive with Wholesense launch
Its new non-HFSS digestive biscuit – Wholesense Digestives – is claimed to offer 30% less sugar and 50% more fibre than its standard counterpart
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NewsOreo adds double-layered Twists spin-off to biscuits lineup
The NPD combines its traditional vanilla creme filling with another flavoured layer for ‘a playful twist’ on the treats
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NewsFibre One unveils 90-calorie doughnuts promising ‘functional benefits’
The launch will be backed by a £1.5m marketing push
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NewsUnited Biscuits sales drop amid ‘unprecedented’ year
The UK’s biggest biscuit maker United Biscuits suffered a drop in sales and profits last year due to “unprecedented challenges” in the category
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Category ReportThe sweet science: healthier snacking category report 2022
New HFSS rules are compelling makers of sweet snacks to rethink their ingredients. What better-for-you treats are they formulating?
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Comment and OpinionSweet Mr Kipling ad lets viewers fill in blanks
Mr Kipling’s new ad allows (or should that be forces?) its audience to fill in the gaps in its story
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Analysis and FeaturesPutting a face to the name: what would Mr Kipling look like?
Were Premier Foods to finally reveal Mr Kipling in full, what might he be like? Who would he be? We invited creative agency The Cabinet to answer those questions
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NewsMcVitie’s unveils limited-edition white chocolate Jaffa Cakes
Fans of the brand must ‘tag the person they’d most like to share a pack of McVitie’s White Chocolate Jaffa Cakes with’ to be in with the chance of winning one
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NewsMr Kipling launches Deliciously Good non-HFSS cakes range
The cakes are the result of three years’ development and owner Premier Foods’ first full range of non-HFSS branded cakes
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NewsCity snapshot: Cake Box sales jump 50% on new openings and Covid rebound
Cake retailer Cake Box Holdings has posted growth of 50% in the year ending 31 March as store openings and the ending of Covid restrictions boosted sales
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NewsBoka goes vegan and rebrands to highlight green nutritional labels ahead of HFSS
The new packaging would allow consumers to quickly identify Boka’s nutritional health benefits ahead of the HFSS clampdowns, it said
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NewsFox’s and Burton’s Biscuits unite to become one business
It will be led by Simon Browne, who was previously MD of Burton’s Biscuits
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Comment and OpinionIs It Cake? Netflix’s new baking contest turns trend into tension
The concept sees nine “amazing cake artists” compete to fool a panel of judges into believing their hyper-realistic creations aren’t cake
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NewsMcVitie’s launches non-HFSS version of Rich Tea biscuits
The NPD contained 30% less sugar while retaining the ‘crisp, golden and richly flavoured biscuit that shoppers know and love’ said McVitie’s
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NewsMcVitie’s owner Pladis to restructure Manchester factory with 156 jobs at risk
Pladis said the factory’s operating model was “no longer sustainable and must be addressed”
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Category ReportFor any occasion: snack bars category report 2022
Cereal bars are staging a gradual recovery after the difficulties of the lockdown years. Can they be more than an easy breakfast?
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Category ReportSiege mentality: snack bars category report 2022
Snack bar brands will have to rethink battle tactics once HFSS rules arrive in October. Can challengers storm the new castle?
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Comment and OpinionNything Goes as Nairn’s serves up smart suggestions
Nairn’s is looking to put any perception people might have of oat biscuits being boring to bed
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Analysis and FeaturesHMRC in new Jaffa Cake VAT row with cake and flapjack brand DuelFuel
Founder Tim Davies says ruling will close his cake startup
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NewsPladis appoints Aslı Özen Turhan as chief marketing officer
She will take the place of Caroline Hipperson, who has been appointed as VP of business development for the global organisation