Latest NPD
-
Promotional VideosHow PepsiCo is crunching its way through the competition
Savoury snack sales are soaring as flavour innovation and event tie-ins bump growth 1.3%. Get the latest trends direct from the experts taking snacking to a brand-new stage.
-
NewsPepsiCo reboots Snack a Jacks with Lightly Salted Caramel packs
It has also added an 80g format for afternoon ‘grazing’
-
NewsBio&Me adds Daily Boost Fibre & Protein snack bars
The NPD is intended to appeal to Bio&Me’s ‘typical’ female shopper
-
Comment & OpinionWhy Doritos is dialling up the WTF with new festive flavour
Doritos’ new Gingerbread flavour has horrified shoppers – but it’s all part of a bold marketing strategy
-
NewsButterkist adds Wicked-inspired lemonade popcorn and promotion
Fizzafying Lemonade (rsp: £1.35/75g) is Butterkist’s first non-HFSS popcorn
-
NewsPepsiCo eyes nutrition-focused Sunbites relaunch as sales soar
Value sales of Sunbites have soared 33.7% in the year to 6 September [NIQ]
-
Comment & OpinionHealthy doughnuts and other hazards of HFSS innovation
The collapses of Jnck Bakery and Urban Legend have sparked a wave of debate about whether there is genuine demand for ‘better-for-you’ treats, but for Richard Wilkinson, UK managing director at Neoh, that’s the wrong question
-
NewsPlant protein brand Like launches into UK market
The range includes Like Hot Dogs, Like Popcorn Chicken and Like Chicken Burgers
-
Comment & OpinionIt’s crunch time for Walkers as HFSS revamp hits the shelves
Walkers has successfully reformulated six of its core crisp variants to make them non HFSS-compliant, allowing them to avoid upcoming advertising restrictions and secure prime retail positioning
-
NewsWalkers makes core crisps non-HFSS in salt reduction coup
Walkers has also expanded its core lineup with variants inspired by global cuisines
-
NewsSoreen adds festive mini loaves for Halloween and Christmas
Soreen has unveiled two limited-edition products ahead of Halloween and Christmas
-
NewsMaryland adds non-HFSS Delightfully Good cookies, with 30% less sugar
The NPD offers shoppers the ‘signature flavour of a Maryland cookie with greater peace of mind around health’, said the brand
-
NewsDeclan Rice creates limited-edition flavour of Müller Rice
The new product, the first limited-edition the brand has released in five years, is the latest milestone in the partnership with Rice, now in its third year.
-
NewsEat Real taps Belazu for first-ever collaboration flavour
It comes after Eat Real overhauled its pack designs and added five variants in April
-
Comment & OpinionThe UK is in a prime position for trend-led innovation
Our strength lies in a broad ecosystem of startups, says David Milner, executive chairman at Crosta Mollica
-
Category ReportThe flavour boom: trends in crisps, nuts & bagged snacks 2025
Brits are demanding snack flavours that provide excitement and spice. But that doesn’t mean old favourites are being left behind
-
Category ReportHow snacks are going viral
As HFSS brands face an advertising crackdown, some are trying to emulate TikTok sensation Takis. So, what does it take to go viral?
-
NewsEat Real overhauls packs and adds flavours in ‘boldest’ launch yet
The updated pack designs feature ‘vibrant, food-led photography’ to dial up taste cues
-
NewsMr Kipling adds non-HFSS Lunchbox cake slices, containing real fruit
The innovations offered shoppers a ‘permissable treat’ for lunchtime, said Mr Kipling
-
NewsBen’s Original and Dolmio add ambient meals in category shake-up
The NPD forms part of Mars’ ’multi-year’ plan to reshape the ready meal landscape