All Mystery shopper surveys articles – Page 13
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News
Ongoing supply issues risk damaging brand loyalty, claims report
Eighty-five per cent of respondents would rather switch brands than wait for their favourites to arrive
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Whitepapers
How self-service can help scale e-grocery click and collect
The current driver shortage in the UK could trigger a trend to push up the costs of all forms of deliveries, including for e-groceries.
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Comment & Opinion
What Sainsbury’s has been doing to shore up Christmas supply
CEO Simon Roberts used Sainsbury’s H1 results to reassure the City on its efforts to secure sufficient product and driver capacity to deliver “a Christmas to remember”
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Grocer 33
Waitrose scores easy win, Morrisons provides ‘poor’ shopping experience
Waitrose landed its first Grocer 33 store of the week award since early September
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Whitepapers
Delivering promotional excellence in grocery and convenience retail
Promotions can be a double-edged sword. Done well, they can be among your most powerful revenue drivers. But poorly executed and they seriously impact the customer experience -jeopardising sales and revenue targets.
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Grocer 33
Sainsbury’s stands out in a week of middling scores
Our mystery shopper highlighted the cleanliness of the store as well as the good atmosphere and polite staff
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Whitepapers
Volume vs Efficiency: How data science is evolving sampling, fast!
In 2021 the Triyit community answered millions of questions every month - giving honest, detailed feedback about their product sampling experiences, whilst sharing unique insights into their shopping habits, lifestyle and personal influences.
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Grocer 33
Tesco wins with perfect availability, guest retailer Iceland takes last spot
Availability improved across the board this week
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News
Walkers crisps hit by supply disruption after IT upgrade at PepsiCo
The Grocer understands PepsiCo has asked customers across the trade to slash one entire promotional cycle from shelves and remove Walkers products from off-shelf feature space
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Grocer 33
Sainsbury’s Horsham clear winner with solid stock availability and good customer service
The branch was a good size, well presented and had a good variety of products on offer
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News
Wholesalers say flow of goods is worse than at pandemic start
Several wholesalers told The Grocer this week major supplier availability was currently between 80%-85%
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Grocer 33
Tesco’s ‘calm’ branch has slight edge over Morrisons’ untidy store
Just one point separated Tesco and Morrisons in this week’s Grocer 33
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News
Consumers fear Christmas food & drink shortages
A third of shoppers have already begun stocking up on food and drink for Christmas or are planning to before the end of October.
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Whitepapers
Which grocery brands are winning on Amazon UK and Tesco.com?
The formula for growing eCommerce sales is simple: get more eyeballs on your product pages, then get more of those eyeballs to convert.
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News
Food shortages cost big four supermarkets £2bn in lost sales
The cost is expected to increase further in the run up to Christmas
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Grocer 33
Tesco wins the race for ‘greenest basket’, Waitrose still struggling with availability
Store layouts were put to the test this week as our shoppers sought out sustainability-focused products
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Comment & Opinion
Shortages? What shortages? Aldi CEO sets out ‘unique advantages’ on availability
Amid the chaos – now topped with consumers coming to blows on petrol station forecourts amid challenges for fuel supplies – Aldi appears to somehow be well-stocked
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Grocer 33
‘Fast and stress-free’ guest retailer Aldi beats out rivals
The discounter’s Shiremoor branch impressed with its efficiency and tidiness
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Whitepapers
The 2022 TikTok Playbook for Challenger Food and Drink Brands
TikTok is the biggest means and opportunity for brands to engage Gen Z right now.
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Grocer 33
Sainsbury’s is clear Grocer 33 winner with ‘reasonably full’ Keighley store
While availability issues continue to affect the sector, Sainsbury’s only had two items out of stock