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Aldi chief expects ‘record Christmas sales’ but stops short of predicting like-for-like growth
By Steve Farrell2025-12-08T15:10:00
Source: Aldi
‘Shoppers are prioritising value, as they always do, but more than ever this Christmas,’ said Aldi chief Giles Hurley
Aldi chief Giles Hurley has forecast “record sales” for the discounter this Christmas but stopped short of predicting a like-for-like increase.
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