Own-label reports, insight and analysis – Page 11
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Analysis and Features
Waitrose Mini Belgian Chocolate Ice Creams
Minis have been big news in the ice cream category in recent years
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Comment and Opinion
McBride suffers from furious promoting on household goods
Is it a price war or just a skirmish? In personal care and household there is little doubt about the answer to that question.
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Analysis and Features
M&S Roasted Butternut Squash & Mushroom Pappardelle
M&S has developed its Count On Us to be low in fat (offering less than 3%) and calorie controlled.
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Analysis and Features
Own label's Finest hour as retailers raise their game
Quality, innovation and value proved a winning combination…
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Analysis and Features
Wrapped & Coated Fish
Lidl delivered great value for money with these £1.79 250g sole fillets.
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Analysis and Features
Speciality Breads
Great-looking, this £1.70 400g loaf didn’t disappoint when it came to taste.
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Analysis and Features
Muesli & Granola
Colourful and lively packaging drew many consumers to this muesli.
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Analysis and Features
Pot Desserts
Consumers felt the packaging let this 500g dessert down a little…
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Analysis and Features
Premium Pot Desserts
“A class above,” said our expert judges of this 260g panna cotta twin-pack.
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Analysis and Features
Quiches & Flans
Consumers liked the thin crust and moreish taste of this 400g quiche.
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Analysis and Features
Relishes & Chutneys
This 160g jar of cornichons (rsp: 99p) went down particularly well with consumers.
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Analysis and Features
Rice, Pasta & Noodles
A particular hit with our 18 to 34-year-old consumer testers…