Talking Shop
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Comment & OpinionCustomers are demanding - so meet their needs with your digital experience
Regular auditing of your online offering will help you pinpoint areas for improvement, says Harry Walker of Google
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Comment & Opinion
How Nike and Alibaba are adding value with data-driven experiences
Alibaba, Nike and Dixons Carphone have a competitive edge with recent data-driven innovations, says Tim Mason, CEO of Eagle Eye
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Comment & Opinion
Five questions retailers should ask themselves about mobile commerce
There’s a lucrative opportunity for retailers who get mobile right, says Google’s Harry Walker
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Comment & Opinion
Stella’s weather-targeted ads prove programmatic is a no-brainer for brands
Stella Cidre saw a huge sales uplift from weather-targeted ads – but it’s about more than just hot summers, says Matt Lee
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Comment & Opinion
What retailers could learn from Facebook’s culture and practices
Facebook takes risks and embraces new approaches, says Miya Knights, head of industry insight at Eagle Eye
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Comment & Opinion
Five ways brands can wean themselves off promotions
Promotions are essential, but some brands are hopelessly addicted says Insight Traction’s Jeremy Garlick
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Comment & Opinion
How the big four supermarkets are helping save the British high streets
Broader offerings are attracting new shoppers, says Matt Lee, managing director at Capture
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Comment & Opinion
Inside Amazon’s Go store in New York
Amazon Go’s bricks-and-mortar store is brilliant and poor at the same time, says Eagle Eye CEO Tim Mason after visiting a Go store in New York
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Comment & Opinion
Better AND cheaper: Aldi’s Local offering is a real threat in convenience
The Balham store offers a pleasant shopping experience, comparable with the newer Co-ops
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Comment & Opinion
Rapid grocery delivery: how compelling is the business case really?
Is there enough demand to justify the high level of investment in rapid grocery delivery, asks Google’s Harry Walker
