Soil Association asks leading supermarkets and bakery brands to reject chemical
Social media campaign #140Years celebrates the brand’s history in 140 emojis
Hovis is attempting to claw back the £59.8m lost in value sales in the past year
Wessanen snaps up Mrs Crimble’s gluten-free brand Subscription
The organic food company behind the Clipper Tea, Kallo and Whole Earth brands has snapped up gluten-free cake maker Mrs Crimble’s.
Simester will take up the new role on 8 August after spending four years as marketing director at Warburtons
The Hebridean business hopes to give its brand broader appeal
Happy Bread stripped of vehicle licence after untrained drivers were supplied with fraudulent qualification cards
The supermarket has hailed cauliflower as “the vegetable of the moment”
Genesis Crafty sets up Magherafelt baking academy Subscription
Students will work towards a food industry-recognised FDQ Level 2 Diploma
The superfoods range will be available in Asda from July
The bagged loaf has been given refreshed packaging meant to highlight its improved softness
British brands continue to outperform foreign counterparts in UK in consumer affections
Bells of Lazonby bakes up sales rise Subscription
Bakery group Bells of Lazonby has increased sales by more than 13% and grown its profits to continue the rapid expansion experienced in recent years.
Finsbury Food Group has appointed Zoe Morgan as non-executive director as Edward Beale steps down after 13 years.
Kankiwala joined two years ago as executive chairman
Fletchers Bakeries back in the black under Finsbury Subscription
The morning goods & specialist bread supplier reported a pre-tax trading profit of £5m in the 15 months to 27 June 2015
David Wood resurgent after factories revamp Subscription
The own-label bakery has grown rapidly from a standing start in 2008, breaking into the latest Grocer Fast 50 at number 2
The recall affects biscuits, cakes and other snack items made at Baketime’s Middlesbrough facility
Plain and Cinnamon & Raisin variants are rolling out now
Hovis is going down the limited-edition route with a small loaf that promises to be a ‘healthier’ choice
Multigrain Wraps, Quinoa & Chia Seed Wraps and Fajita Kits will be in as many as 486 branches
Three variants will hit shelves in 450 stores
Roberts says it is in good hands after extending Bibby Deal
The retailer has offered a full refund to customers who bought recalled loaves
A TV ad, ‘A Taste of New York’, will debut on 18 January and run until mid-February
Is GBBO’s momentum running out?
Just one big three bread brand has managed to shift more loaves in the cutthroat climate of the past year
The wrapped bread market has lost almost £140m in the past year
Deeper deals take big slice of bread sales Subscription
Few have escaped unscathed from the battlefield of the wrapped bread market
Asda Cake Pop Kit: Acid Test Subscription
After years of weak sales, the cakes category is in healthy growth
Pastries & Meat Snacks Category Report 2015 Subscription
Posh piemakers have spotted people’s passion for a premium pie, boosting value back into growth. Can volumes follow suit?
Mary Berry: the Big Interview Subscription
Mary Berry has built a successful condiments brand and turbocharged home baking sales. So what’s next?
Few products have suffered more painfully in the price war than wrapped bread
Prices are on the up in the home baking aisle despite the soaring influence of the discounters. Can the new Bake Off series sustain growth?
Baking brings home the danger of odours in marketing Subscription
If fresh bread is the nation’s favourite smell, what’s up with in-store bakeries? Simon Gwynn explores.
Are men the future of the baking market? Subscription
Nearly half of all British men bake at least once a week, according to our exclusive research
Video: We sent deputy category reports editor Amy North to Leeds to get baking with Dr Oetker and find out what’s coming next from the Doc’s innovation pipeline…