bakery news

Hovis Lower Carb Tasty Wholemeal

Hovis targets healthy shoppers with range of Lower Carb loaves Subscription

15 Jun 2017 | By Daniel Selwood

The trio of 400g loaves promise 30% fewer carbs than typical sliced bread

roberts ultimate brioche rolls

Roberts still solidly profitable despite pensions deficit blow

09 Jun 2017 | By Alec Mattinson

Bread maker Roberts Bakery defied “difficult” market conditions to post flat revenues and profits last year, but fell to a headline loss due to a recalculation of its pensions deficit.


Polish bakery applies for ‘Brexit Bread’ trademark

31 May 2017 | By Daniel Selwood

Polish Village Bread in Hayes has applied for a class 30 trademark for the name

Peter Kay and Jonathan Warburton

Peter Kay follows in Muppet footsteps for Warburtons

09 May 2017 | By Daniel Selwood

The comic will appear in a TV ad that will air later this year

PAUL picnic hamper web

Paul targets summer picnickers with al fresco meal deal

09 May 2017 | By Ellis Hawthorne

Each deal includes a free ‘Sac a Pique-nique’ cool bag and a disposable paper tablecloth…

GBBO's Paul Jagger with Homepride's Fred

Homepride to mark Real Bread Week with Bake Off’s Paul Jagger Subscription

04 May 2017 | By Daniel Selwood

Jagger will host a Facebook Live event to answer questions about baking bread

Paul Hollywood ready to bake Rustic Rolls

Berry and Hollywood unveil NPD ahead of C4’s Bake Off

26 Apr 2017 | By Daniel Selwood

Mary Berry salad dressings and Paul Hollywood part-baked bread will roll out next month

Homepride plain and self-raising flours

Homepride push offers Emma Bridgewater collectables Subscription

17 Mar 2017 | By Daniel Selwood

The promotion will kick off with a half-pint mug and 8.5-inch Easter plate

Warrens Bakery

Warrens Bakery to open first franchise outside West Country

15 Feb 2017 | By Matt Strudwick

The new store at Mere Green in Birmingham opens its doors tomorrow, with talks being held over more franchises

Sainsbury's in-store bakery gluten-free bread

Sainsbury's claims first with freshly baked gluten-free bread Subscription

27 Jan 2017 | By Beth Gault

The supermarket will provide six varieties from 188 of its in-store bakeries

greggs delivered

Greggs to cut jobs in Wales and Scotland with factory changes Subscription

23 Jan 2017 | By Ellis Hawthorne

Staff were told about the cuts last week and have been asked to consider taking voluntary redundancy

Newburn Bakehouse from Warburtons free-from crumpets

Warburtons adds free-from Newburn Bakehouse crumpets Subscription

17 Jan 2017 | By Daniel Selwood

The NPD is free from gluten, wheat and milk

Free and Easy free-from cake mixes

Free and Easy adds range of free-from cake mixes

12 Jan 2017 | By Daniel Selwood

Quartet is ’suitable for people with allergies or intolerances to the 14 most common allergens’

Warburtons Toastie Pockets, brown variant

Warburtons joins Allied with launch of toaster-friendly NPD Subscription

03 Jan 2017 | By Daniel Selwood

The NPD comes on the back of a £53.4m loss in sales value for the Bolton bakery giant

Greggs Sweet Mince Pie lip balm

Greggs gives away bakery lip balms for Christmas kissing

19 Dec 2016 | By Daniel Selwood

The two variants are aimed at replicating the taste of Festive Bake and Sweet Mince Pie

allinson bread

Allied gives Allinson a premium makeover with three new SKUs

08 Dec 2016 | By Daniel Selwood

The range will be expanded from 9 January with the addition of Rustic White, Signature Seed and Seeds & Grains variants

Kingsmill Super Toasty

Allied adds Super Toasty loaf to new-look Kingsmill Subscription

07 Nov 2016 | By Daniel Selwood

The brand’s ‘sunnier’ design marks part of Allied’s plan to revive consumers’ ‘emotional connection’ with bread

Hovis Best of Both Trolls Edition

Hovis rolls out Trolls movie promotion across 8m loaves

11 Oct 2016 | By Daniel Selwood

One shopper will win a family holiday to Los Angeles

warburtons christmasaurus

Warburtons creates crumpet dinosaur for children’s book Subscription

06 Oct 2016 | By Daniel Selwood

The bakery giant’s construction was revealed at The Natural History Museum

kingsmill toasties

Allied Bakeries adds Toasties to Kingsmill portfolio

29 Sep 2016 | By Daniel Selwood

The NPD is intended to bring ‘more variety and excitement’ to breakfast

Mary Berry Cooks

Mary Berry's Bake Off exit has "weakened value"

22 Sep 2016 | By Beth Gault

The show is now “tarnished” according to retail marketing expert Catherine Shuttleworth

breadwinners charity

Breadwinners Foundation to help would-be baking businesses Subscription

22 Sep 2016 | By Emma Weinbren

Breadwinners helps disadvantaged people run a bike delivery service for artisan bread

Puratos IBCC

Puratos opens £1.3m R&D centre at Fringford Mill site Subscription

12 Sep 2016 | By Daniel Selwood

The Industrial Bakery Competence Centre will focus on industrial bakery processes

Cake Angels Snowman

Raymond Briggs’ Snowman stars on new Cake Angels kits Subscription

07 Sep 2016 | By Daniel Selwood

The festive NPDs allow shoppers to make gingerbread biscuits and chocolate muffins

CEO Genius Roz Cuscheri

Jeremy Bradley to take over as Genius Gluten Free CEO

05 Sep 2016 | By Daniel Selwood

The former Kettle Foods MD will begin his new role on 16 October

Mary Berry Cooks

Can the Bake Off boost live on after Mary? The industry needs it to Video Subscription

23 May 2017 | By Rob Brown

The Great British Bake Off became an institution, even the Royals were rumoured to watch it. But now she’s gone the show badly needs another secret ingredient when it relaunches on C4

bread one use

Bread & baked goods category report 2017 Video Subscription

04 May 2017 | By Anne Bruce

With slumping sales for wrapped and fresh as well as sandwich alternatives, are bread brands doing enough to innovate?

candice brown one use

Who were the winners in the last BBC Great British Bake Off? Subscription

04 Nov 2016 | By Beth Gault

The popularity of the programme was undeniably good news for the home baking category, which has actually been declining

Bread and butter

The Grocer tackles the great British bread challenge Subscription

19 Sep 2016 | By Amy North

Fewer than half of Brits tuck into a slice or more on a daily basis, according to our exclusive consumer research

mary and paul one use

Who will see sales rise as Bake Off returns to screens? Subscription

25 Aug 2016 | By Amy North

Areas tipped for a boost include glitter decorations and free-from

egg one use

Along for the ride: Breakfast Category Report 2016 Subscription

04 Aug 2016 | By Amy North

Time-poor Brits are getting back into the breakfast habit as suppliers drive NPD to fill the on-the-go gap in the market

gingerbread men one use

Home Baking Category Report 2016 Subscription

21 Jul 2016 | By Amy North

Once they baked in the glory of Hollywood and Berry, but now brands are up against own label and range rationalisation

Paul Hollywood

Why bakery brands can no longer rely on Mary and Paul Subscription

21 Jul 2016 | By Amy North

Is GBBO’s momentum running out?

kermit one use

Who are you calling muppet? Bread & Bakery Category Report 2016 Subscription

06 May 2016 | By Daniel Selwood

Just one big three bread brand has managed to shift more loaves in the cutthroat climate of the past year


Bread needs a Killer thriller to be fit for the future Subscription

05 May 2016 | By Rob Brown

The wrapped bread market has lost almost £140m in the past year

hovis good inside

Deeper deals take big slice of bread sales Subscription

18 Dec 2015 | By Vince Bamford

Few have escaped unscathed from the battlefield of the wrapped bread market

asda christmas cake pops

Asda Cake Pop Kit: Acid Test Subscription

26 Nov 2015

After years of weak sales, the cakes category is in healthy growth

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