Plant Kitchen No Pork Streaky Facon £3.00, 180g

13 trends that have defined Veganuary innovation

From cheesy pizzas to chocolate desserts, vegan innovation has managed to prosper despite the pandemic. And this year, plant-based comfort food has proven a favourite.

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clives

Clive’s Purely Plants claims world first with vegan quiche lorraine

The quiche is made with a ‘signature’ egg replacement made from okara

budvar

Budweiser Budvar to relaunch ‘Strong’ beer as Budvar Reserve

It will roll out to independents and specialists in 330ml bottles

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Didsbury Gin relaunches Manchester Tart flavour with charity donation

For every bottle of limited-edition Manchester Tart Gin sold, Didsbury Gin will donate £5 to Emerge 3Rs

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Whitby Seafoods unveils ‘category first’ battered scampi NPD

The launch comes as scampi value sales soared 80% to £23.3m during 2020

NEW - Hydro Comfort

Wilkinson Sword adds razor to tackle week of stubble

It is aimed at men who regularly switch between clean-shaven and heavy stubble

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Cornetto launches Mr Whippy-style soft ice cream

Cornetto Soft is the result of high-tech innovation that ensures it remains soft in the freezer

Flavour Makers

McCain launches seasoned chips trio to mimic restaurant options

Three flavours will launch: Smokey BBQ, Garlic & Herb Chimichurri and Spicy Chilli Chipotle

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Pieminister outlines plan to win B Corp certification

The plans come after a slew of sustainability moves from the brand

SUPERLOAF - SOCIAL MEDIA

Modern Baker unveils low-calorie ‘smart loaf’ to support immune function

The result of five years’ R&D, the 800g sliced loaf (rsp: £2.50) contains 208kcals per 100g

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Villa Maria rolls out EarthGarden organic wine range

 Villa Maria plans to convert the entirety of its vineyards to being organically managed by 2030

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Cru8 taps into ketogenic diet trend with launch of Keto8 sub-brand

The new brand is aimed at tapping into demand for keto foods

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Diageo rolls out zero-alcohol Tanqueray

It rolls into Sainsbury’s this week ahead of a wider retail rollout from April onwards

MB APC citrus

P&G launches Microban range of 24-hour disinfectant

The new cleaning brand is P&G’s ‘most significant launch in the UK for over a decade’

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Cow & Gate launches baby formula made with A2 protein milk

The A2 protein milk comes from ‘carefully selected’ cows that naturally produce only A2 beta-casein protein

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Snack brand Bear to make ice lolly debut

The range will launch with two flavours, Strawberry and Mango

Four Can Mixed Line Up

Two Days launches with pair of vodka soda RTDs

Two Days is for health-conscious shoppers looking for a drink that can be enjoyed without affecting the next day

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Young’s continues investment in fresh fish with pack design overhaul

It has introduced a new colour scheme, fresh photography and on-pack serving suggestions to its chilled range

Birds Eye Pollock NPD

Birds Eye boosts health credentials with Lightly Dusted pollock duo

The frozen NPD will come in two variants – Lemon & Cracked Black Pepper and Sea Salt & Rosemary

Made for Drink 2021

Made For Drink makes move into crisps

The brand – whose range includes snacks such as Chorizo Thins and Mangalitza Salami Chips – has created a duo of crisps

kitkat vegan

Nestlé to launch vegan Kit Kat V chocolate bar

It uses chocolate blended with a rice syrup designed to help emulate the texture and taste of milk chocolate