All New product development articles – Page 6
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NewsFridge Raiders launches skewers and Frank’s RedHot Chicken Bites
The Pilgrim’s Europe-owned chicken snack brand said the launches were designed to make meat snacking more appealing to consumers
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NewsNaturelly rebrands and brings back fruit gummies after three-year hiatus
Super Naturelly is to focus on functional confectionery and fruit snacks designed to support children aged four to 11
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NewsGü launches new dessert range for summer
Fruit Crème is to roll out in three flavour combinations: Lemon & Yuzu, Raspberry & Strawberry, and Mango & Passionfruit
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Category ReportNostalgia and fruit mix flavours drive drinks NPD
Life tastes good. Same great taste. Just for the taste of it. Taste the thunder… Soft drinks ad slogans have long centred on the ‘T’ word
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Category ReportBrands lean on limited editions to test the market
It’s the oldest sales trick in the book: limit supply to drum up demand
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Category ReportOne in four Brits now want functional drinks
Functional health benefits have shot up the wish list for soft drink shoppers in recent years
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Category ReportThe soft drinks brands refusing to jump on the functional trend
Fever-Tree, which first built its name as a mixer brand, has broadened its remit in recent years
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NewsGymkhana to debut Michelin-starred BBQ flavours in Waitrose exclusive
Gymkhana Fine Foods’ new BBQ range features ‘easy-to-cook’ chicken and salmon dishes
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NewsEmmi Caffè Latte launches Protein Chocolate Cappuccino
Emmi Caffè Latte Zero will be available as part of the Tesco Meal Deal from 11 May, and a new Protein Chocolate Cappuccino SKU will appear on Tesco shelves nationwide at the same time
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NewsWhitley Neill debuts gin-based RTD duo
At an abv of 8.3% abv, each can contains the equivalent of a double shot (50ml) of Whitley Neill gin
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NewsHydration brand Phizz readies sparkling ready-to-drink duo
The cans are made with natural fruit juice, electrolytes and vitamins
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NewsJam Shed launches ‘category first’ red wine and cola RTD
The NPD is based on the Spanish classic serve ‘calimocho’
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NewsOttolenghi launches dressings and ‘fresh deli staples’ in Waitrose expansion
Ottolenghi has expanded its Pantry range in Waitrose
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NewsPilgrims Choice launches Dip & Dunk adult snacking range
The development from the Ornua-owned brand includes sticks of Pilgrims Choice cheese with ‘dips made from the very best ingredients’
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Feature SynopsisFocus On Energy Products: 6 June
Energy brands are innovating to include additional functional benefits
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NewsAsian ‘chewable’ soft drink Mogu Mogu moves into iced tea
The rollout will be supported by a social-first campaign alongside a partnership with dance group Diversity
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NewsDamm adds gluten-free Daura 0.0% lager
Damm said the new brew responded to demand for beers ‘that work for people managing dietary requirements’
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NewsFlorette announces brand refresh and Asian salad line
The brand refresh is backed by a major marketing investment to ‘inspire shoppers to incorporate salad into more mealtimes’
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Range PreviewMortadella & mascarpone focaccia and pickle crisps: Co-op summer food-to-go range 2026
Co-op is adding 21 new lines to its summer 2026 food-to-go range, including 10 new mains and 11 new snacks for its lunchtime meal deal
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NewsMushroom brand Fable to launch into Waitrose
Fable’s Tender Pulled Shiitake Mushrooms will be available at Waitrose stores from 6 May, selling for £3.99