All Industry Insight articles – Page 11
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Category Report
Period care’s cool challengers: personal care category report 2024
Squeamishness about periods is going out of fashion – and brands that take a more frank approach are winning share
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Category Report
How oral care became beautiful: oral care trends 2024
After years of stagnation, oral care is now seeing demand for Instagrammable products. And it’s putting a smile on everyone’s faces
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Category Report
Yoghurt with benefits: Dairymen yoghurts & potted desserts trends 2024
Yoghurt sales have bounced back thanks to health-led claims from brands, which are going beyond protein and gut health
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Profiles
My food & drink job: Danielle Taylor, senior social media exec, Quorn
For National Vegetarian Week, Danielle shares the joy she feels seeing her Quorn NPD ’going from plans to plates’
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Comment & Opinion
Consumers are confused about sustainability, and the industry is to blame
The lack of a clear, standardised definition for sustainable food poses several challenges, says Emma Vass, Ecotone UK CEO
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Comment & Opinion
Lavazza’s robot delivers a break from office drudgery
A cute robot, an Italian holiday, and two famous faces. What more could we want?
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Profiles
British Apples & Pears’ Ali Capper on farming, buying British and The Boomtown Rats
‘I’d love to see buyers really get behind British when it is in season (which is all year round) and not just for British Food Fortnight’
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Category Report
Cakes & biscuits trends 2024: Cake around the clock
As mealtimes give way to ‘snack time’, how are cakes and biscuits capitalising? And how is the trend shaping innovation efforts?
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Comment & Opinion
Small brands don’t need to be babied by buying teams
We’re seeing a bit of a peculiar model right now where innovation teams are half-advising brands on how to run their businesses, says Thea Alexander, CEO at YF
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Category Report
A taste for the exotic: Dairymen ice cream category report 2024
While vanilla is still king, more unusual flavours are gaining traction and helping ice cream to rival restaurant desserts
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Comment & Opinion
Brands must reframe value to tempt bargain-hunters
Behavioural economics tells us people rarely appraise prices and value in a purely rational way, says Jeremy Garlick, partner at Insight Traction
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Comment & Opinion
The Oasis reunion is a golden opportunity for low & no-alcohol
Brands should inspire audiences to remain lucid enough to fully immerse themselves in the Oasis reunion, says Harry Wright, strategy director at Imagination
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Category Report
Whipped right up: Dairymen continental cheese category report 2024
A TikTok trend for whipped feta has seen it roll into the supermarkets. Mediterranean and served-hot cheese are also having moments
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Comment & Opinion
Panorama’s price match probe is misleading tosh
Customers are apparently far too stupid to realise Sainsbury’s £5 steaks aren’t on the same level as a trip to Gaucho
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Comment & Opinion
Augmented reality is going mainstream. Here’s what you should know
Digital product passports will soon become commonplace for modern shoppers, says Ruth Arber, head of fashion, retail and travel at Snap Inc
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Profiles
My food & drink job: Lucy Browne, recruitment manager, Planet Organic
‘I get to work with like-minded individuals who share a passion for health and sustainability’
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Comment & Opinion
Tesco ad does meal deal debates IRL
Our ad’s star posts about how his Tesco selection ‘slaps harder than ever’. Mild cringe
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Comment & Opinion
A Noble Water: gin history delves into booze’s role in London’s past
While certain chapters are clearly aimed at alcohol buffs, the text also offers a broader, revisionist look at gin’s role
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Promotional Features
Why trolleys and baskets matter more than you might think
Where first impressions count the most, the state of trolleys and baskets set an important tone.
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Profiles
Yeo Valley’s Andy Simpson on greenwashing, granola and Gascoigne
’I’d like to see legislation passed enforcing better action on the health of many food products – especially when selling them to kids’