Lidl GB chief: Christmas ads are in ‘a lot of uncertainty’ this year

Lidl - A Christmas You Can Believe In - robin and girl

Source: Lidl

Under new voluntary restrictions this year, TV ads before the 9pm watershed must not show products high in fat, sugar or salt, which also face a total blackout online

Christmas ads face “a lot of uncertainty” this year, thanks to restrictions on what products can be shown, Lidl GB chief Ryan McDonnell has said.

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