All HFSS articles
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Comment & Opinion
Why the HFSS promotions ban was never going to work
It’s easy to carp from the sidelines when well-intentioned folk try to effect important change – but the HFSS promotions ban was never going to work.
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News
Plant protein brand Like launches into UK market
The range includes Like Hot Dogs, Like Popcorn Chicken and Like Chicken Burgers
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Comment & Opinion
Nature knows best: ultra-processed food is bad for weight loss
Nature knows best: minimally processed foods are better for your health and – surprise, surprise – processed food is bad for your diet, says Rob Percival, head of policy, food and health at Soil Association
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News
Children face avalanche of HFSS promotions from social media influencers
A survey carried out by Cancer Research UK found more than half of young social media users reported seeing posts relating to HFSS products in the past month
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Comment & Opinion
Navigating the HFSS ad ban: from food porn to brand power
Whatever your feelings about the rights or wrongs of the HFSS regulation, it’s going to lead to a revolution in the way we sell food products, says Jon Evans, CCO at System1
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News
Microsalt cuts sales forecast over US food dye ban
It is the latest problem for the startup this year after unauthorised debt repayments of $500k sent shares plummeting
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Comment & Opinion
Supermarkets must stop treating real food like a luxury
Cheap, sugar-filled options addictive, fast and convenient, but they’re also undermining our health and our connection to real food, says Carl Saxton-Pizzie, founder and CEO at Wholegood
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Comment & Opinion
It’s crunch time for Walkers as HFSS revamp hits the shelves
Walkers has successfully reformulated six of its core crisp variants to make them non HFSS-compliant, allowing them to avoid upcoming advertising restrictions and secure prime retail positioning
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News
Walkers makes core crisps non-HFSS in salt reduction coup
Walkers has also expanded its core lineup with variants inspired by global cuisines
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News
Soreen adds festive mini loaves for Halloween and Christmas
Soreen has unveiled two limited-edition products ahead of Halloween and Christmas
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News
Capri-Sun ‘driving’ kids’ soft drinks resurgence after CCEP split
Capri-Sun has reversed a 24% volume decline from last year
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Comment & Opinion
Ultra-processed babyfood is a public health emergency
A major new study has found 87% of baby snacks and 79% of baby cereals are ultra-processed, says Diane Threapleton, senior research fellow in nutrition at the University of Leeds
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News
Maryland adds non-HFSS Deliciously Good cookie, with 30% less sugar
The NPD offers shoppers the ‘signature flavour of a Maryland cookie with greater peace of mind around health’, said the brand
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News
Ad industry launches voluntary less healthy food ad ban compliance campaign
The Advertising Association, ISBA, the IPA, IAB UK and IMTB, among others, are working to urge advertisers, agency creatives, media owner sales teams, influencer marketing agencies, fmcg brands and retailers to ‘Don’t be on the Naughty List’
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News
Brits in the dark over fibre health benefits as millions miss target
New research shows the average consumer thinks they should be getting just 12.4g of fibre a day, less than half of the government’s recommendation
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Comment & Opinion
HFSS brands must resist rewinding the clock on price promotions
Many brands fall into a trap: relying too heavily on deep discounts, competing purely on price, and ultimately entering a race to the bottom, says Lorna Hawtin, chief strategy officer at Zeal
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Comment & Opinion
How long-sighted Food Strategy can create a virtuous circle
The policy could give food and agriculture businesses the predictability they desperately need, says Henry Dimbleby, managing partner of Bramble Partners
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News
Tesco launches ‘ambitious’ new drive to tackle 5 a day crisis
A wave of new Clubcard Prices and other offers will be launched across the summer on fruit, veg and other nutritious snacks for children
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News
Henry Dimbleby warns government’s Food Strategy is ‘worthless’ without backing from PM
‘To guarantee success, the prime minister needs to step in,’ said Dimbleby
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News
Junk food advertising ban: government consultation launched
The junk food ad ban consultation is aimed at ‘providing clarity in legislation regarding brand advertising’