All HFSS articles
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Comment & OpinionHFSS ad uncertainty is destroying marketing plans
Uncertainty is a surefire route to creating policies with profound unintended consequences, says Stephen Woodford, CEO, Advertising Association & Phil Smith, director general, ISBA
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NewsSoft drinks bosses rage as sugar levy change set to hit 900 products
Household brands caught up in the move include Lucozade Energy, Fanta, Tango, Dr Pepper and Irn-Bru
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NewsTesco legend Sir Terry Leahy warns government food strategy ‘fighting on too many fronts’
Leahy said the new Food Strategy Advisory Board (FSAB) had been given too many ‘cross-cutting’ objectives
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Comment & OpinionWhy the last thing the food strategy needs is the ‘public voice’
The government is launching a major public consultation to find out what people really want from its new Food Strategy – but is that really the best approach?
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NewsCitizens panel to give public say over government food strategy
Defra has revealed it will set up a new Citizens Advisory Council, reporting to ministers alongside the industry-dominated Food Strategy Advisory Board
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Category ReportThe flavour boom: trends in crisps, nuts & bagged snacks 2025
Brits are demanding snack flavours that provide excitement and spice. But that doesn’t mean old favourites are being left behind
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Category ReportHow snacks are going viral
As HFSS brands face an advertising crackdown, some are trying to emulate TikTok sensation Takis. So, what does it take to go viral?
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Comment & OpinionHFSS rules are a landmark. Industry can’t quibble its way out
Reports now suggest some companies have been secretly lobbying the government, and even considering legal challenges, in an attempt to weaken or delay the restrictions, says Katharine Jenner, director of Obesity Health Alliance
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NewsNudge body warns against including UPFs in obesity strategy
Nesta has urged the government against expanding its obesity strategy to include specific targets against ultra-processed foods
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Comment & OpinionM&S one-ingredient corn flakes show folly of HFSS ad ban
Rather than being celebrated as a major step toward ingredient simplicity, critics dismissed the innovation as a marketing gimmick, says Craig Ralph, client services director at SPQR
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NewsRewrite ‘junk food’ ad ban or face court action, government told
Talks involving both supermarkets and major food manufacturers have reached ‘deadlock’, despite an intervention by ministers
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NewsOutdoor billboards serving up diet of junk food ads, finds study
The research found 44% of all HFSS ads covered were in the most deprived areas
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NewsEat Real overhauls packs and adds flavours in ‘boldest’ launch yet
The updated pack designs feature ‘vibrant, food-led photography’ to dial up taste cues
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News‘Junk food’ brand ads will escape HFSS ban after government intervention
The HFSS ‘junk food’ advert ban intervention comes after The Grocer revealed major food companies were planning to launch legal action
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Analysis & FeaturesWill Zoe’s new food risk scale calm UPF debate or create confusion?
Zoe’s new risk scale underlines that not all processed food is bad for us. But as it prepares to spread the word, some question its usefulness
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NewsMorrisons teams up with Kellogg’s for kids’ breakfast clubs
Kellogg’s is offering Corn Flakes, Rice Krispies and Coco Pops along with a portion of fruit
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NewsNew HFSS rules mean M&S Christmas ad cancelled, claims chairman
‘This country is regulating to stop people talking about mince pies during the day,’ Archie Norman said
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Analysis & FeaturesFood Strategy board: who’s on it and what will they do?
Defra has named 13 food ‘big hitters’ who will form the group. But some sources fear the lineup is ‘imbalanced’ toward intervention
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NewsFood Strategy exclusive: we must turn Dimbleby’s junk food cycle into growth, says minister
Chairing the first meeting of the new Food Strategy Advisory Board (FSAB) yesterday, food security minister Daniel Zeichner vowed Labour would provide the cross-government backing needed to make the new strategy succeed
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Comment & OpinionThe snacking industry causes harm and needs regulating
Our current voluntary approach towards reformulation has proven inadequate, says Sonia Pombo, head of impact & research for Action on Salt