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Veganuary founder kicks off star-studded anti-factory farming campaign
By Grace Duncan2026-04-21T08:01:00
Fronted by celebrities including Diane Morgan, Jen Brister, Shabaz Ali, Dr Amir Khan and Mathew Pritchard, the campaign with the tagline ‘I don’t buy it’ has rolled out across more than 200 London Underground stations and 2,200 Tube carriages
Veganuary founder Matthew Glover has announced the launch of Project Slingshot, a campaign designed to “make factory farming indefensible”.
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