All Social media articles – Page 19
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News
Media Bites 20 May: M&S, Facebook Shops, Greencore, Asda
Facebook launches Shops function and Greencore sales drop as customers eat more at home
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News
Food sold over Facebook Marketplace is endangering consumers, say experts
The Grocer found numerous profiles on Facebook Marketplace selling foods such as meat, eggs and fish, with often no clear evidence that necessary safety checks had been met
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Comment & Opinion
US steak maker offers Twitterers something to chew on
‘Friendly reminder in times of uncertainty and misinformation: anecdotes are not data’
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News
Facebook links with retailers to create social distancing guide for shoppers
The social media ads show how consumers should follow government guidance in stores
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Profiles
My food & drink job: Phoebe Robson, social media manager, Adnams
Phoebe used to spend summer holidays in Southwold and always dreamed of working at Adnams
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Comment & Opinion
Step by step: how to un-cancel your fmcg brand on Twitter
So your food brand has been cancelled and your mentions have turned into an evil hate swamp. What now?
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News
Greggs gifts Stormzy ‘Concierge’ card in Twitter stunt
In a publicity stunt for the bakery chain on Twitter, Stormzy today announced his new “Greggs black card”
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News
Vype told to amend website and social media following Johnson & Johnson complaint
Source: Vype British American Tobacco e-cigarette brand Vype has been told to amend its website and social media channels by the advertising watchdog after a complaint from US drug giant Johnson & Johnson, which sells nicotine replacement brand Nicorette. Johnson & Johnson challenged whether claims on ...
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Analysis & Features
The 10 most popular products on our NPD Instagram this year
We count down the 10 most-liked posts to feature on the feed in 2019
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News
Interest in Mrs Hinch-endorsed household products plummets after Instagram hiatus
Mrs Hinch (real name Sophie Hinchliffe) stepped back from sharing cleaning tips on Instagram in June 2019
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Comment & Opinion
What retailers could learn from Facebook’s culture and practices
Facebook takes risks and embraces new approaches, says Miya Knights, head of industry insight at Eagle Eye
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News
Japan Tobacco Int cracks down on illicit sellers on Facebook
The company has removed over 16,000 posts illicitly selling its brands since 2015
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News
Poundstretcher creates new marketing team for social media
The variety discounter previously had no dedicated marketing team, with social media instead outsourced to agencies
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Comment & Opinion
What the rise of social media influencers means for stores
Retailers should closely monitor social media trends and adapt layouts accordingly, says Will Broome, CEO and founder of Ubamarket
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News
Brakes tops up free-from range amid social media push
The foodservice wholesaler has created a dedicated free-from area on the Brakes website…
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News
Costcutter hails 'most successful' Xmas social media campaign
Campaign resulted in a 25% increase in ingredient sales compared with the previous six weeks in participating stores
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Analysis & Features
The most-loved NPD from our Instagram this year
Here’s what has got food fans double-tapping on our Instagram account this year
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News
British Frozen Food Federation launches social media promo
The first film features a premium festive roast dinner made entirely from frozen ingredients
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News
John Lewis and Iceland's Christmas ads win social battle
TCC Global found the two retailers made up 91.8% of supermarket brand mentions on social media in November
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Comment & Opinion
Evolution of the Christmas ads shows social media's value
Lidl’s riposte to (and Waitrose’s tacit support of) the John Lewis effort has also made for some interesting reactive mark