All Free-from articles
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Category ReportNoodle brands tap health trend to stem declines
Sales of noodles are in decline, according to NIQ’s read of the market
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Feature SynopsisFocus On Free From: 11 July
Free-from food products often come at a higher price than their standard counterparts – but this gap appears to be widening
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NewsPulsin returns to growth following investment
The group told investors this morning that Pulsin was now ‘well positioned’ for further expansion
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NewsDoughlicious unveils dairy version of its chocolate chip gelato bites
Doughlicious has launched a dairy take on its Chocolate Chip & Non-Dairy Gelato Bites, developed after ‘years of fan requests’
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NewsAltura takes controlling stake in Squirrel Sisters snack brand
The acquisition will make Altura the third equal partner in a triad with founder Gracie Tyrrell and existing investor GFT Retail
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Guide ToThe Grocer Guide To Free From & Plant Based
Both the plant-based and free-from categories are increasingly innovating in a way that mirrors traditional consumption cues, with flavour and convenience to the fore, attracting greater interest from a wider audience.
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NewsPlant milk machine maker Mylky snapped up by free-from specialist Tooru
Mylky’s machines allow consumers to make their own plant milk, from conventional ingredients such as oat, rice, or almond – or more exotic items like chestnuts, beets or hemp seeds
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NewsEat Real extends snacking lineup with multiseed tortilla chips
The sub-range was designed to elevate the ‘dip-and-share occasion’, said Proper Snacks
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Range PreviewPistachio mini eggs and carrot cake hot cross buns: Sainsbury’s Easter 2026
Sainsbury’s has launched its Easter range for 2026 focusing on premium eggs, Nectar pricing and free-from
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Range PreviewCherry bakewell hot cross buns and vegan raspberry & dark chocolate eggs: Asda Easter 2026
Highlights from Asda’s Easter 2026 line-up include a pistachio & Himalayan salt white chocolate egg and a caramel, pretzel & honeycomb milk chocolate egg
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Range PreviewSticky toffee eggs and jelly-stuffed hot cross buns: Tesco Easter 2026
Viral dessert-inspired flavours dominate Tesco’s Easter 2026 lineup, with sticky toffee, caramelised biscuit and pistachio featuring across the range
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NewsEat Natural adds fruit bars in ‘edible wafer paper’ to reduce mess
The bars are described as ’balanced and convenient’ snacks for children and adults
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InterviewsAlex Brittain: Proper Snacks CEO betting big on fibremaxxing
Proper Snacks CEO Alex Brittain believes his brands have major advantages over rivals, and is using its uniquely creative set-up to help them make progress
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NewsTesco recalls free-from Christmas cupcakes that may contain milk
Tesco has urged shoppers with a milk allergy not to eat the product
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NewsFreee adds ‘first’ gluten-free dumpling mix in range overhaul
The range has been given a new look with ‘food-inspired’ designs
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2025: Free-from & plant-based – savoury
Quite simply, a ‘brilliant product that’s bang on consumer trends, as people look to limit UPFs and eat whole plant foods instead’
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2025: Free-from & plant-based – sweet & milk
‘Taste-wise this absolutely delivers,’ said one judge, who had high praise for the quality of the ingredient deck too
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NewsTesco recalls Free From breadcrumbs that contain gluten
The product is a possible health risk for anyone with a gluten allergy
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NewsOaf launches gluten-free sub rolls and flatbreads into Tesco
Oaf is the brainchild of gluten-free food manufacturer Juvela
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NewsWhite Rabbit rolls gluten-free chilled pasta trio into retail
The pasta boasted ’a bigger surface area and more bite’ than other shapes, White Rabbit said