All Free-from articles
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NewsEat Real taps Belazu for first-ever collaboration flavour
It comes after Eat Real overhauled its pack designs and added five variants in April
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NewsTikTok Shop allergen scandal proves ‘urgent need to future-proof’ food safety system
The Chartered Institute of Environmental Health is calling on government to update the UK’s food safety and integrity framework
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Range PreviewM&S launches 100 new or refreshed food lines for summer
The Shred N’ Share Dine In deals serve four and consist of a main to share and four extras for £20
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Category ReportThe buzz about butter: trends in spreads 2025
Heritage and flavoured butter lines are reaping rewards as shoppers turn to them for a treat – and they’re willing to pay premium prices
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NewsOaf brand launched with mission to ‘breathe new life’ into free-from
The brand was ’designed to attract a broader healthy foodie shopper’
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NewsValeo acquires Italian sweet bakery manufacturer Freddi Dolciaria
Sponge cake specialist Freddi Dolciaria is headquartered in Castiglione delle Stiviere
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Guide ToThe Grocer Guide To Free From & Plant Based
While the free from sector continues to flourish, plant-based suppliers have faced challenges in an environment where their consumer audience, including flexitarians, are watching their wallets.
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NewsGenius and Candy Kittens launch free-from rocky road into grocery
The treats contain mini versions of Candy Kittens’ Wild Strawberry sweets
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NewsNairn’s jumps on Biscoff trend with gluten-free caramelised biscuit
The NPD is made from wholegrain oats, with 35% less sugar than standard gluten-free biscuits, according to Nairn’s
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NewsCrave expands snacking offer with gluten-free and vegan pink wafer biscuit
Crave Pink Cheetah Wafers will land in 480 Sainsbury’s stores from 19 April
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NewsGenius Foods bailed out by owner after losses mount
Katjes has sought to initiate a turnaround at Genius since buying the business in 2022, but has struggled to make much headway
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NewsEat Real overhauls packs and adds flavours in ‘boldest’ launch yet
The updated pack designs feature ‘vibrant, food-led photography’ to dial up taste cues
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Range PreviewCavapoos, dinosaurs and Custard Cream Eggs: M&S Easter range 2025
Marks & Spencer is embracing indulgence and novelty this Easter with a range that reflects growing consumer appetite for loaded and layered eggs
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ProfilesKirsty’s’s Kirsty Henshaw on free-from, skiing and Coyote Bars
’People are your greatest asset but can also be your most challenging,’ says Kirsty Henshaw
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NewsOvernight oats startup Oat Cult makes ‘unmissable’ debut
Its single-serve sachets looked ‘like nothing else in the cereal aisle’, Oat Cult claimed
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Range PreviewWhat’s new in Tesco’s Easter range 2025
Tesco is tapping into shifting Easter trends with a focus on free-from and premiumisation
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NewsFree-from chocolate brand halts production due to soaring cocoa prices
Allergen-free brand Creative Nature has halted production of its Magibles treats and chocolate cake mixes
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Range PreviewSainsbury’s Taste the Difference Easter range 2025
From premium Belgian chocolate eggs to seasonal bakes, the lineup caters to both adventurous and traditional tastes
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NewsElla’s Kitchen adds dairy-free Oaty Smooshy pouches for toddlers
‘We want to make sure every little one has access to great-tasting, better-for-you products,’ said Ella’s Kitchen
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NewsCreed Foodservice expands allergen-free offer with new sauces
The new range is part of Creed’s response to ‘higher than ever’ free-from demand