Niamh Leonard-Bedwell
Niamh is The Grocer’s fmcg editor, overseeing our coverage of NPD across food and household brands – spanning everything from confectionery and crisps to cleaning products. She reports on shopper trends, inflation, marketing campaigns and appointments within the sector.
Prior to joining The Grocer as food & drink reporter in 2021, Niamh wrote about emerging wellness trends for Holland & Barrett’s customer magazine, Healthy. She started her career at nutrition magazine Healthy Food Guide.
Contact info
- Tel:
- 01293 610 292
- Email:
- n.leonard-bedwell@thegrocer.co.uk
- News
Soup disappearing from supermarket shelves amid Bakkavor strike
Twenty-two chilled soup SKUs were unavailable in Tesco at the time of writing
- News
M&S adds tteokbokki duo to tap booming Korean food trend
It comes after Mintel predicted the dish would hit the mainstream in 2024
- News
Low-sugar cereal bar brand Boka takes production in house
The new site is 100% nut-free, allowing Boka to add the claim to its packs
- News
Merchant Gourmet adds ready-to-eat beans to tap growing demand
All three variants contain a dash of Italian extra virgin olive oil and a sprinkle of salt
- News
Zizzi expands grocery range with Rustica pizzas and ready meal
Both new pizzas feature a bespoke drizzling sauce
- News
Peanut recall by FGS Ingredients now impacts over 100 products
The FSA issued an initial recall of 48 products after identifying contaminated mustard powder supplied by FGS Ingredients
- News
Kallo expands breakfast offer with organic granola range
Until now, Kallo has been ‘missing a really strong breakfast choice’, says brand controller Caroline Mitchell
- News
Calbee UK appoints Charlotte Midgley as head of HR
Midgley brings 17 years’ experience to the role
- News
Flahavan’s launches muesli range and two porridge lines into Waitrose
Both muesli variants contain a base of eight natural ingredients
- News
Tilda boosts annual rice yields of north Indian farmers by 7%
It worked with 1,270 rice farmers in the region, teaching them sustainable practices
- Comment & Opinion
Mushroom meal pastes and vegan K-food: six trends from Sial Paris 2024
Sial Paris has become one of the must-attend events for the food and drink industry. This week’s event was no different
- Comment & Opinion
Jamie Dornan keeps his kit on as Diet Coke targets new generation
The ad shows Dornan taking a dip in his local lido – dressed in a full-length wetsuit, rather than budgie smugglers
- News
Goodfella’s signals ‘bold new direction’ with redesign and new recipes
The pizza brand’s new packs are intended to improve standout and highlight ‘quality’
- News
Biona adds quick cook risotto and trio of bakery products
The NPD responds to the rising demand for ’clean-label’ products, according to Biona
- News
Bebeto taps viral TikTok trend with freeze-dried sweets range
The innovations are claimed to offer a ’fun, sensory experience like no other’
- News
Sacla’ adds trio of Italian cooking sauces to pair with meat
The sauces are claimed to bring something ‘completely new’ to the category
- News
Collapsed grocer Melrose & Morgan relaunches with DTC proposition
The business’ assets were bought out of liquidation by former head chef Mauro Faure
- News
Sainsbury’s rapped by ASA over influencer’s affiliate link to formula
Affiliate links allow content creators to earn commission from their followers’ clicks and purchases
- Comment & Opinion
Heinz’s ‘racist’ ad controversy raises questions about the creative process
Fmcg giant Heinz has come under fire for perpetuating “racist” stereotypes and imagery in two of its ad campaigns
- News
Heinz ‘racist’ ads indicative of DEI failing, say marketing experts
’It’s clear that diversity was lacking in the room where it mattered,’ says Quiet Storm creative director Trevor Robinson