All New product development articles
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NewsFairy Skip The Soak named top fmcg innovation in 2025 by Worldpanel
The NPD added £11.5m in incremental value to the dishwash category, Worldpanel said
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Comment & OpinionSalt reduction risks repeating the low-fat mistake
Focusing on a single nutrient risks repeating the unintended consequences of the low-fat era, where solving one problem created another, says Cornish Sea Salt MD Philip Tanswell
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NewsCrosta Mollica adds first white pizza base to tap growing UK demand
The brand has also added a quartet of new pizzas, and a new Garlic & Rosemary Pinsa Bread, inspired by traditional Roman pinsa
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NewsPersil overhauls laundry capsules and adds high-performance duo
The new formulation was 10 years in the making, said Persil
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NewsEhrmann Cornish Dairy expands high-protein dessert range
The UK-based dairy said its High Protein Creatine Puddings and High Protein Triple Layer Sundaes, both costing £1.99, were available in Morrisons nationwide and online
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NewsNaked Chicken Breast Rashers launched by Finnebrogue
The nitrite-free product is made without artificial additives or preservatives and crafted from 100% British chicken breast
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NewsPrésident enters cream cheese category with whipped SKU
The Lactalis UK & Ireland-owned brand said the product was designed to attract new shoppers through its ‘distinctive whipped texture and rich, indulgent flavour’
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Comment & OpinionBrands keep following trends. It’s time to lead them instead
From pumpkin spice to salted caramel and sriracha the pattern is the same: brands arrive late and end up just adding noise, says Simon Massey, co-founder at Neverland
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NewsMadrí joins growing fruit beer trend with lemon-flavoured variant
Excepcional Limón joins Madrí’s flagship namesake lager and 0.0% abv counterpart, launched last year
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NewsYorkshire Tea doubles Proper Breaks range with two new brews
The duo join Malty Biscuit Brew and Cherry Bakewell in Yorkshire’s Proper Breaks range of teas
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NewsLindt taps into Japanese flavour trends with cherry blossom and matcha truffles
Lindt is expanding its Japanese-inspired range with two new Lindor truffle flavours and the return of a sell-out matcha bar
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NewsPetits Filous launches Greek Style yoghurt pouches
The pouches come in vanilla and strawberry flavours and are fortified with calcium and vitamin D
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NewsRude Health launches chilled Hazelnut Drink SKU
Rude Health said the launch built on the strong momentum seen in its chilled portfolio
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Feature SynopsisFocus On Oils: 23 May
Volume sales of edible oils finally began to recover last year after poor olive harvests triggered record-breaking inflation in 2024.
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NewsThis launches high-protein deli slices
The This Isn’t Roast Chicken Slices and This Butter Bean Garlic & Paprika Slices ‘deliver stand-out flavour, proper texture and strong protein credentials’
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NewsEl Jimador joins burgeoning RTD segment with margarita duo
The 6.5% abv pair would tap growing demand for canned bar-quality cocktails, El Jimador said
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NewsLean Kitchen launches high-protein ready meal brand exclusive to Tesco
The Hide range includes ready meals, salad bowls and snack pots, all focused on whole ingredients and ‘nutrient prioritisation’
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NewsBakeAway debuts ready-to-bake cookie dough brand
BakeAway launches a ready-to-bake cookie dough brand to meet growing demand for “straightforward home baking”
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Comment & OpinionLess chocolate, higher prices: how brands are managing the cocoa price squeeze
The challenge is that visible reformulation can quickly collide with brand equity says Patrick Young, MD at PRS In Vivo
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NewsBearfields launches Carved Roast Turkey into Tesco
The O’Brien Fine Foods-owned brand said the product (rsp: £3.50/90g) was the latest extension to its Bearfields Family Delicatessen range of premium, nitrite-free, carved deli hams