Own-label reports, insight and analysis
-
Category ReportHow can ambient win back thrifty shoppers from own-label?
Brands are weighing up their future as the scales tip in favour of cheaper own-label cans. How can they win back thrifty shoppers?
-
Feature SynopsisFocus On Own Label: 18 May
While own label is winning share in many categories, few launches are genuinely innovative
-
Category ReportHow brands are catering to new masculine beauty ideals
A generation of men are embracing personal care trends once thought feminine. How are brands catering to them?
-
Comment and OpinionHow M&S is innovating its way to net zero
As I think about the climate challenges ahead, I see an opportunity to combine the good work we already do on sustainability with our unique supplier relationships, says Stuart Machin, M&S CEO
-
Comment and OpinionHow to master the art of global portfolio management
Effective management comes down to consistency, flexibility and efficiency, says Michela Graci, strategy partner at Coley Porter Bell
-
KVI TrackerPeanut butter battle rages at the retailers despite crop shortages
Asda, Morrisons, Sainsbury’s, Aldi and Lidl have all dropped their shelf prices
-
Category ReportHow juices can face the inflation squeeze
Juices are facing pressure from inflation and sugar concerns. But fresh opportunities lie in health, meal deals and the discounters
-
Category ReportMorrisons vs Iceland: The battle for frozen
Using exclusive product launches and eye-catching PoS activity at freezers, supermarkets are fighting hard for shoppers’ attention
-
Whitepapers4 great reasons to invest in D2C in 2024
With direct-to-consumer still only accounting for a small proportion of fmcg revenues, what’s the payoff on investing in the sector? Download our latest report with idhl, Shopify and Klavio as they reveal four reasons why D2C is crucial.
-
Comment and OpinionHow will the CMA’s investigation impact infant formula sales?
The CMA will review the structure of the market and look at whether there are sufficient incentives to drive competition, says Warren Ackerman, head of European consumer staples research at Barclays
-
Long readsMeet the top 10 women making an impact in own label
A competitive own-label range is becoming ever more crucial to the success of the supermarkets – and women are playing an ever greater role. We meet the big hitters
-
Comment and OpinionM&S x Zoe hype shows how to ‘rocket launch’ innovation
If you want to get a product launched successfully, it requires rocket-fuelled propulsion, says Jeremy Garlick, partner at Insight Traction
-
Comment and OpinionCollaborative, data-driven decisions are key to getting product mix right
It is critical for retailers to get the balance right and meet demand for specific shopper profiles, says Sarah Pittock, head of gateways UK at Circana
-
Comment and OpinionSainsbury’s Next Level strategy is pretty basic… but also ballsy
Four years into its Food First strategy, Sainsbury’s isn’t currently selling its full food range in the vast majority of its superstores and hypermarkets
-
Category ReportA golden age for eggs?
Eggs have emerged from a supply crisis and bird flu outbreak sunny-side-up. What’s driven their recovery and what’s next?
-
Category ReportWhy fancy toilet tissue is on a roll
Lavvy paper brands have halted the rise of bog-standard own label with posh NPD and lower prices. Can they grow sales more?
-
Category ReportHow cleaning is going fragrant
As TikTokers share ways to make Brits’ homes smell delightful, brands are turning to fine fragrance cues to boost flagging sales
-
Analysis and FeaturesSpotted in stores: what’s new for January 2024
Each month, we highlight new and interesting products and displays our team has snapped in the leading grocers
-
![final_high[82]](https://dmrqkbkq8el9i.cloudfront.net/Pictures/100x67/7/4/5/314745_final_high82_894087_crop.jpg)
Analysis and FeaturesHow supermarkets’ c-store onslaught has forced the rise of the hybrid
Supermarkets are pushing into the convenience sector with local formats. How are the independents and symbol groups fighting to stay relevant?
-
Category ReportMega-egg trend dominates Easter NPD launches
Brands and retailers are super-sizing Easter eggs for this year’s festivities – at a higher price per kilo than smaller treats. Why?