Archive of all category reports – Page 3
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Category ReportHealthy competition: trends in breakfast & brunch 2025
The likes of oats and yoghurt are winning share as Brits try to eat healthier in the morning. Where does that leave breakfast staples?
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Category ReportThe big Halloween weekender: trends for Halloween 2025
With Halloween 2025 falling on a Friday, retailers are gearing up for major sales of party lines. Which ones are likely to be the biggest hits?
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Category ReportCocktails get their groove on: trends in RTDs & hard seltzers 2025
RTD brands are finding favour with revellers at music festivals. How are they working to also please shoppers?
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Category ReportWhy free-from needs a revamp: trends in free-from 2025
Many shoppers say free-from brands are boring. So, how can they spruce up their image?
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Category ReportCurrant affairs: how the cost of dried fruit is hindering home baking
As ingredient prices soar, classic bakes like fruitcake are on their way out. How can the sector get Brits back to their mixing bowls?
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Category ReportThe last hurrah? Sugar confectionery trends 2025
Sweets brands are splurging on deals and ads ahead of the delayed HFSS clampdown. Is this their final chance to flash some cash?
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Category ReportRise of the gourmet sandwich: lunchbox category report 2025
Supermarkets and foodservice are pushing posher sarnies as the battle for lunchtime hots up. Where does this leave packed lunch?
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Category ReportSauce of inspiration: trends in table sauces 2025
BrewDog’s been hitting the sauce. But not in the way you’d expect
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Category ReportWho will blink first? Trends in fresh produce 2025
UK growers are demanding more government and retail support to help them compete with cheap foreign imports. Will they get it?
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Category ReportCheers for cheese: trends in cheese 2025
Brits are getting more adventurous with their cheeses. Some are even putting it in cocktails. So, where does this leave cheddar?
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Category ReportEnergy hits new heights: trends in energy products 2025
As traditional energy drinks go from strength to strength, a new wave of challengers are broadening the sector’s horizons. How high can they climb?
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Category ReportOwn label shines: trends in own label 2025
Private label is grocery’s star performer, winning value share from brands thanks to exclusive and premium lines
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Category ReportSink or swim? Trends in oils 2025
Brits have scratched olive oil off their shopping lists and switched to cheaper cooking oils as prices have hit record highs. Now they’re levelling off, how can retailers and suppliers tempt shoppers back?
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Category ReportWhy rice is on a roll: trends in rice, noodles & pulses 2025
Sales of rice & pulses are booming, as is the hype on TikTok about them being the ultimate low-cost carb. But is price the only factor?
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Category ReportThe buzz about butter: trends in spreads 2025
Heritage and flavoured butter lines are reaping rewards as shoppers turn to them for a treat – and they’re willing to pay premium prices
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Category ReportBest in show… but for how long? Trends in organic 2025
As organic food & drink sales grow well ahead of the wider market, calls are mounting for greater retail and government support
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Category ReportHave the big baby brands lost their way?
The giants of baby and infant care are under attack as a new generation of products marketed on health, sustainability or value wins share. Can they find their way out of a hole?
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Category ReportDeli-volution: trends in deli 2025
As some mults have axed deli counters, others still view them as vital back-of-store draws. What does this mean for deli suppliers?
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Category ReportRolling in the dough: trends in bread & baked goods 2025
Sourdough is a proven money spinner. With sales rising fast, big brands are having another stab at the market. Can they earn a crust this time around?
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Category ReportHow retailers are cracking healthier snacking
The supers say they’re upping their healthier snack game. Eggs have even poached crisps’ spot as Tesco’s most-bought meal deal side. What’s next?