Archive of all category reports – Page 2
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Category ReportBrands bank on rising thirst for natural hydration
Before anyone had ever heard of brain-boosting nootropics, gut-friendly sodas or drinks that give you wings, people drank to satisfy one key health need: to stay hydrated
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Category ReportThe soft drinks brands refusing to jump on the functional trend
Fever-Tree, which first built its name as a mixer brand, has broadened its remit in recent years
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Category ReportDrinks firms prepare for DRS as Welsh plans stall
It’s been a long and winding road to the establishment of the UK’s first DRS, but the end is finally in sight
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Category Report‘Parents want healthier drinks for their kids’
When Karen and Patrick O’Flaherty first met in 1998 it was the start of something special
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Category ReportAre bagged snacks brands digging deep enough on health?
Brands are reformulating to boost health credentials – and dodge the crackdown on HFSS products
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Category ReportCrisps & bagged snacks brace for a shake-up as government renews HFSS crackdown
Snacks are in for a shake-up as the government prepares to crack down on junk food with a new nutrient profiling model
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Category ReportSalt & fat levels in bagged snacks still high despite recipe changes
When it comes to how tighter HFSS rules have changed the market, most brands will point to sweeping recipe changes that have cut salt and satfat while upping protein and fibre
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Category ReportDo people know (or care) about the HFSS crackdown?
Ask the average shopper about HFSS and you’re likely to get a blank look
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Category ReportBrands divert marketing spend in face of ad ban
The latest advertising rules for HFSS goods are pretty strict
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Category ReportWalkers tries to crack coated nuts with crisps-inspired NPD
Over recent months, two heavyweight snack manufacturers have taken their popular crisps flavours into nuts
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Category ReportGoing Japanese: brands bill Asian flavours as the next big thing in crisps
Alongside the growth in premium sharing and new takes on classics, another big thing in snacking is global flavours
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Category ReportWhy popcorn brands are betting big on big night in occasions
Popcorn is a tiny part of the bagged snacks market, accounting for a little over 2% by volume
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Category ReportTinned turnaround: the brands sprucing up canned food
The canned aisle hasn’t traditionally bothered about appearances
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Category ReportPotts’ puts sauce in aluminium cans
Potts’ Partnership transitioned its range of stocks and gravies to aluminium cans in 2020
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Category ReportAmbient suppliers experiment with new formats and global flavours
Canned isn’t typically prolific when it comes to NPD, but that’s beginning to change
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Category ReportBranded tomato lines outperform own label following BBC investigation
Canned and puréed tomatoes were mired in controversy in late 2024
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Category ReportCanned own label goes posh in response to shoppers trading up
Retailers are challenging brands with new and improved ambient ranges
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Category ReportAesthetic tins and culinary cues: canned food gets a glow-up
Rio Mare’s Tuna Fillets hit shelves last month, offering a reprieve from the bland, functional seafood cans UK shoppers have grown used to
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Category ReportValue versus health in canned
Canned’s role as a long-lasting, value-for-money addition to consumer cupboards is as important as it ever was
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Category ReportWhat’s stirring in yoghurts & potted desserts? Trends report 2026
Shoppers hoping to pick up a pot of natural or Greek yoghurt in February might have been disappointed as a viral craze drove out-of-stocks