All Industry Insight articles
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Comment & OpinionBecks opts for Stella in confusing Gentlemen campaign
The ad lacks the requisite wit to carry off its bizarre narrative
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Comment & OpinionTesco Kitchen sets high bar for supermarket-backed lifestyle shows
Hosts Greg James and Seema Pankhania provide a balance of loose chat and serious foodie business, but always allow their guest to shine brightest
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Comment & OpinionDolmio’s puppets thirst for likes in unamusing return
The accents have been dialled back a bit, but the puppets remain instantly recognisable
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Comment & OpinionNo one needs to know everything for your team to be a success
Have the courage to reject ‘the intolerance of uncertainty’, says Darren A Smith of Making Business Matter
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Comment & OpinionAre we doing enough to protect the people producing our food?
If agriculture’s safety record is to improve, the conversation needs to go beyond what individual farmers should do differently and consider the wider pressures shaping decisions on farms, says Anna Wylie, chair of the UK Youth Food and Farming Forum
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Partner FeaturesFive reasons your warehouse is leaking cash
One retailer went from 92% to 99.9% inventory accuracy. Here’s the gap costing your warehouse — and how to close it.
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Comment & OpinionCrunch time for Old El Paso in sensual spot
OEP spotlights ‘better crunch, better flavour’ in a sound-focused ad with a strangely sexy conclusion
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Comment & OpinionLunchbox Envy: QI podcast provides avalanche of foodie facts
‘Huh’ moments aplenty as the fact-loving QI ‘elves’ address chillies
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Comment & OpinionDo you have a strategy or just a shopping list?
Agreeing on the core problem to solve will take your strategy further than a long list of goals, says François Bazini, former CMO at Suntory Beverage & Food Europe
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Comment & Opinion‘Price gouging’? Grocery retailers hardly have the chance
Grocery retailing is fiercely competitive – if retailers get anywhere near being comfortable, they pay, says Jeremy Garlick, partner at Insight Traction
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Comment & OpinionJaffa Cakes rap: duo Pete & Bas add fuel to treat debate
Rap duo Peter Bowditch and Basil Bellgrave – both of whom are in their mid-70s - produce a fun effort for McVitie’s
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Comment & OpinionDairylea’s adventures are all in the mind
A Dairylea-fuelled kid demonstrates the power of imagination – but doesn’t get to have any real fun
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Comment & OpinionYour new product is out there. Congratulations! Now the work begins
says Jenny Costa of Rubies in the Rubble
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Comment & OpinionCarlsberg eyes perfection with ice cream campaign
The brand has brought back its famous ‘If Carlsberg did…’ slogan for a late summer push
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Comment & OpinionBig Chicken: Mo Gilligan documentary checks out fast food ‘conspiracy’
The fried chicken loving comedian’s ‘experiment’ is largely pointless, but his deep dive into its production throws up some surprises
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Analysis & FeaturesSainsbury’s-Argos: what sale means for both businesses
Sainsbury’s combination with Argos 10 years ago never quite worked. Why? And as it finally decides to sell the business, what happens next?
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Comment & OpinionHotel Chocolat Unwrapped: the latest low-stakes outing
The episode plodded some low-stakes subjects, like a rain-soaked recent outing of the brand’s Chocmobile
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Comment & OpinionWhy negotiations get escalated, and how to solve those problems
Making Business Matter’s Darren A Smith has spent 35 years negotiating and training on negotiations using the PEPSI system. Here are four reasons why negotiations get escalated
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Comment & OpinionPrivilege should be acknowledged. Hiding it helps no one
The column I write for this magazine is a form of privilege. That’s a microphone not everyone is handed, and I’m grateful for it. But I’ve often avoided writing about my own privilege, says Dan Crossley, executive director of the Food Ethics Council
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Comment & OpinionMagnum is on point with further foray into fashion
Inside the ‘House of Magnum’, parallels between couture and ice cream are cleverly drawn





