All Marketing articles – Page 166
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News
Feedback attacks Tesco Farms brands as 'Total Bull'
Lobby group Feedback has awarded the supermarket what it claims is the first of a series of Total Bull awards
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News
Lucy Husband to lead market development at Scotland Food & Drink
Husband will help spearhead its new UK market strategy to drive growth opportunities for Scottish suppliers
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News
Portman Group rebukes Tiny Rebel for 'fizzy pop' style can
Tiny Rebel’s Cwtch ale 330ml can features a drunken-looking bear slouched below colourful graffiti…
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Analysis & Features
Spot the difference: Eastern Europeans say brands sell them sub-standard products
For years, Eastern European consumers believed they were being sold inferior versions of top brands. Were they right?
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News
Allied Bakeries strengthens craft appeal of Allinson’s
Allied Bakeries says Allinson’s relaunch has met with a “positive response”
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News
Walmart drops Stores from its name to become Walmart Inc
The US giant will cease to trade as Wal-Mart Stores Inc and become Walmart Inc to better reflect its ecommerce business
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News
Mr Sheen makes TV comeback with first live-action advert
The £800,000 Back to Banish Dust push kicks off this evening (4 December)
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News
Cauli Rice rebrands as Fullgreen to go ‘beyond cauliflower’
The changes will take effect from 11 December to better reflect the portfolio’s all-natural ingredients, said the brand
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News
Chambord launches two gift sets and Christmas in-store push
Chambord is mounting a festive push and has launched two limited-edition gift sets
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News
Pernod Ricard unveils Alexa 'What Cocktail?' skill
The service provides interactive cocktail recipes, serve suggestions and occasion-specific recipes
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News
JJ Food Service shows off potato sustainability in new push
JJ Food Service has sold one million cases of the chips this year
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News
Heinz in hot water over nutrition claim in Beanz TV ad
The ASA upheld three complaints that the commercial featured “a non-permitted nutrition claim”.
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News
Yorkshire Provender festive soup supports Centrepoint
For every pot of Christmas Turkey Soup With All The Trimmings sold, 20p will go towards the charity
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News
Branston teams up with baker for cheese & pickle mince pie
The pie comes as part of the condiment brand’s ongoing Please the Cheese campaign
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News
Peak-time ban on junk food ads ‘disproportionate’
Obesity Health Alliance has called on the government to restrict HFSS adverts where children are most exposed to them
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News
Laila readies Rice for Life blood donation drive
The campaign with the NHS hopes to attract thousands of black, Asian and multi-ethnic blood donors
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Comment & Opinion
Get ready for a new era in grocery retail
If you haven’t seen the opening scene of TV series The Newsroom, then watch it now
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News
Coke's Gogglebox ad named most engaging Christmas campaign
M&S came fourth in the facial tracking study for its Paddington Bear execution…
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News
Thorntons unveils festive ad in support of military charity
Pass The Love On will donate to SSAFA, the national charity that works with service men and women
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News
Pernod Ricard kicks off Christmas push for The Glenlivet
The campaign will include ads on 350 train station platforms across the UK…