All articles by Megan Tatum
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Analysis & FeaturesWhy so many food startups fail and what founders learn
No one wants to talk about the possibility of failure. But there is much to learn from the entrepreneurs who risked it all and didn’t come out on top
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Category ReportHas pop lost its cool? Trends in soft drinks 2025
Hip, young shoppers are turning their backs on traditional sodas in favour of trendy soft drinks sold on health cues and naturalness
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Category ReportBizarre beauty trends: what will stick next?
Everything from honey to cucumber is being touted on TikTok as the next big hair and skincare trends. How can brands keep up?
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Analysis & FeaturesBuyer’s Guide: How ‘agri-AI’ technology is changing farming
The latest ‘agri-AI’ tools can monitor animal welfare and crop health. But how much of a difference does the tech make, and how does it help buyers?
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Analysis & FeaturesHow are Britain’s Biggest Brands managing marketing spend?
When times are tight, it’s tempting to see marketing as a ‘nice to have’. But brands in the know have been investing – and reaping the benefits. So which channels are providing them with the best returns?
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Category ReportGoing, going, gone? Trends in snack bars 2025
Snack bar profits are crumbling in the face of soaring wheat, nut and cocoa prices. So, who’s managing to grow, and at what cost?
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Category ReportFrozen food gets its skates on: category report 2025
Frozen brands are fast busting out of the freezer aisle thanks to innovative in-store initiatives. So, who’s hit the back of the net?
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Category ReportIs it toast for palm oil? Jams, spreads & honey category report 2025
Palm oil is linked to the loss of orangutan populations. No wonder it’s a no-no for many nut butter brands
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Analysis & FeaturesDragons’ Den turns 20: how has it shaped fmcg entrepreneurship?
This January marks 20 years since Dragons’ Den first graced our screens on the BBC. From Levi Roots to Amelia Christie-Miller, founders look back on their experience in the Den and consider the show’s impact on the sector
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Analysis & FeaturesThe Big Book of Grocery: Top Products Survey 2024
It’s our most comprehensive report ever, measuring a record 127 categories and including grocery sales data from discounters Aldi and Lidl and online giant Amazon for the first time
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Analysis & FeaturesHow to unlock the next generation of food workers
Younger generations don’t view food and drink as a desirable industry to work in. With an ageing workforce, and post-Brexit red tape pushing away foreign staff, how can it become attractive once more?
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2024: Yoghurt & pot desserts
Gü’s simple tweak created an NPPA winning ‘all-year-round’ product, increasing consumption occasions
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2024: Store cupboard – Sweet
This cookie mix for stuffed s’mores from Dr. Oetker is a bang on-trend addition to the baking aisle
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2024: Store cupboard – Savoury
These winning crackers have an ultra-premium look and feel – which reflects the hand-crafted production process behind each bite
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2024: Seasonal
Combining the indulgence of Baileys with the hit of espresso, the product surpasses other creams thanks to its extra-thick consistency
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2024: Soft drinks
This winner was inspired by its co-founder’s pre-teen daughter and the pressure she faced to tuck into sugar-laden soft drinks despite her parents’ objections
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2024: Rice, pulses, pasta & noodles
The term ‘ramen’ has overtaken Google searches for ‘stir fry’, which makes this ready-made ramen broth a smart launch
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2024: Ready meals & soup
This wnning macaroni cheese is one of a four-strong range designed to add a bit of decadence to midweek meals
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2024: Plant-based meat alternatives
Made of soya and fava bean protein, the product is designed to deliver a ‘hyper-realistic’ chicken imitation with a ‘meaty fibrous texture’
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2024: Personal care
It’s clear that a huge amount of thought has gone into this winning product, said our judges