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Heinz kicks off £7m ‘Makes it Better’ masterbrand push
It is the the supplier’s first ATL masterbrand campaign in 10 years
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Heinz kicks off £7m ‘Makes it Better’ masterbrand push
It is the the supplier’s first ATL masterbrand campaign in 10 years
Tyrrells to revamp veg crisps as part of revival plan
The autumn will see the supplier ‘using new and exclusive technology to create the biggest and best-quality veg crisp experience’
Sainsbury’s to open ‘world’s first’ low and no alcohol pub
It will serve a range of low and non-alcoholic beers, wines and spirits, as well as a new drink called Celtic Soul, which it claims is “the UK’s first non-alcoholic dark distillate”
Paloma Faith links with Boë Gin for ad and unique cocktail
An ad starring the singer will air on the brand’s social media channels
Coca-Cola offers ‘upside-down’ cans at Stranger Things pop-up
The soft drinks giant will challenge guests to enter a hidden ‘upside-down’ world
Scottish craft beer brand Drygate given major makeover
It has unveiled a new “unified” identity, featuring geometric designs and “bright, flat colours which celebrate the scientific, precise, and human side of brewing”
Spar offers retailers 15% off own-brand product range
The Love It and List It campaign is designed to incentivise and reward loyal retailers
Vaping brand Juul to launch first UK marketing campaign
The campaign features testimonials from five ex-smokers aged 30 or over, each of whom have made the switch to Juul
Sean Bean and Dynamo star in Yorkshire Tea’s £3m TV push
Two new ads mark the second phase of the brand’s ‘Where everything’s done proper’ campaign
Pilgrims Choice to return to TV with £2.5m ‘Dishes of your Dreams’ campaign
The Ornua-owned brand’s adverts will feature ’cutting-edge’ CGI, puppetry and live action sequences
Glenfiddich core whisky range gets major makeover
New bottles and packs rolled out this week…
Unilever rapped by ASA over Ben & Jerry’s display ads
Unilever UK said its Ben & Jerry’s audience was 18 to 35-year-olds and its policy was not to advertise to children
Relentless gets #Merky with new brand ambassador Stormzy
Stormzy’s branding will appear on a limited-edition Origin variant
![Master Cloudy G&T PR lay[1]](https://dmrqkbkq8el9i.cloudfront.net/Pictures/100x67/7/7/3/163773_mastercloudygtprlay1_510042_crop.jpg)
Cotswolds Distillery to play up ‘cloudy’ credentials in first ad push
The push will include a competition asking shoppers to take a picture of their own cloudy G&Ts against the skyline
Half of children's food products featuring cartoons 'unhealthy' finds study
Paw Patrol and Peppa Pig were named as the worst offenders
Poundstretcher creates new marketing team for social media
The variety discounter previously had no dedicated marketing team, with social media instead outsourced to agencies