Cadbury enlists Kim Wilde and Jason Donovan for Darkmilk ads
The comical clips will make their small screen debut on Saturday (20 April)
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Cadbury enlists Kim Wilde and Jason Donovan for Darkmilk ads
The comical clips will make their small screen debut on Saturday (20 April)
Foster's launches £6m ad push poking fun at craft beer drinkers
The Heineken UK brand has brought back Australian duo ‘Brad & Dan’ from its past campaigns
The Grocer unveils marketing campaign for Own-Label Accreditation Scheme
The creative, which was produced in house, was designed to introduce consumers to the Great Food and Great Drink logos
M&S revives its famous 'food porn' ad campaign
Its ads have made a return with everyday ‘relatable’ people daydreaming about M&S food
Princes invests £5m in radical packaging overhaul
The revamp is the first in 14 years for the canned food giant
Goodfella’s to kick off £4.2m push amid brand revamp
‘Made with Respect’ centres on a Mafia-style TV advert to reflect the brand’s Italian-American influences
Pernod Ricard gives Lamb's 'edgy and rebellious' makeover
The colour of the liquid itself has been made “more golden”
AB InBev becomes Budweiser Brewing Group in UK & Ireland
The brewing giant said the new name better reflects its ongoing ambitions
Molson Coors readies massive push for upscale Pravha lager
The brewer will plough upwards of £5m into the brand…
Oatly unveils anti-dairy campaign for London Coffee Festival
The ads are concentrated around Shoreditch, London
Tango plans £2.2m TV return after sugar-free expansion
A new ad will air in the summer, four years after the brand’s previous small screen push
In-store marketing outperforms Snapchat ads in sales uplift
Traditional ads on gondola ends, shelves and in-store radio delivered an uplift 10 times higher than Snapchat ads…
Government plans for HFSS ad watershed go 'against evidence'
The Advertising Association said the average child spent less than one hundredth of one per cent of the day viewing HFSS advertising
M&S to sponsor Britain's Got Talent in first TV tie-up
The campaign will showcase M&S’s family-friendly and value-focused food lines
Tesco completes move to 100% sustainable chocolate
The move to Rainforest Alliance Certified cocoa applies to all own-label chocolate products, including biscuits, cakes, desserts and cereals
Dairy UK to revive spoof government ad campaign
It has recruited a consumer panel to pit dairy products against their vegan alternatives