in depth


The most-loved NPD from our Instagram this year

Here’s what has got food fans double-tapping on our Instagram account this year


Canadian vegan brand Gardein wins Sainsbury's listings Subscription

11 Dec 2018 | By Rachel Graham

Five of the brand’s SKUs will roll out in in time for Veganuary

Rockstar Twister

AG Barr to expand Rockstar with ‘retro’ Twister range

11 Dec 2018 | By Daniel Selwood

Rockstar Twister will land in chillers from 1 January in Smashed Blue Raspberry and Wacked Red Berry

Loma Linda

New plant-based food and drink hitting shelves for Veganuary 2019

10 Dec 2018 | By Ellis Hawthorne

Christmas celebrations have barely begun, but food and drink brands are already thinking about the next big event in the calendar – Veganuary

Darkmilk Salted Caramel

Cadbury Darkmilk chocolate to get Salted Caramel variant Subscription

07 Dec 2018 | By Daniel Selwood

Darkmilk will be supported by a £6m spend, including its first TV ad in May

Aber Falls

Aber Falls adds posher Small Batch Welsh Gin

06 Dec 2018 | By Daniel Woolfson

The new gin is made with water from the nearby Rhaeadr Fawr waterfall…

washing machine

Unilever to invest €100k in plastic-free laundry tablet

06 Dec 2018 | By Daniel Selwood

The planned innovation was one of 10 ideas to emerge from a recent one-day ‘hackathon’


Conker joins with lifeboat institution for navy-strength gin

05 Dec 2018 | By Daniel Woolfson

There was “a perfect synergy between the two seaside brands”, said Conker’s founder

Kellogg's Throw Away IPA

Kellogg’s turn waste Corn Flakes into beer

05 Dec 2018 | By Daniel Selwood

The 5% abv Throw Away IPA is made from ‘ugly’ Corn Flakes from Kellogg’s Manchester factory

Jaffa Cakes Nibbles

McVitie’s adds Jaffa Cakes variant to Nibbles lineup Subscription

04 Dec 2018 | By Daniel Selwood

Almost a third of UK households buy into Jaffa Cakes, which is worth £54m, according to owner Pladis

Nairn's Pop Oats

Nairn’s adds ‘first-ever’ gluten-free popped oat snack Subscription

04 Dec 2018 | By Daniel Selwood

Pop Oats promises ‘60% less fat per serving than the average packet of fried crisps’

Mission Disney Kitchen wraps - Frozen

Bakery brand Mission unveils Disney Kitchen wraps Subscription

04 Dec 2018 | By Daniel Selwood

The five-strong range includes carrot, tomato ketchup and strawberry variants – a UK first, according to Mission


Tanqueray unveils new-look Christmas gift set

03 Dec 2018 | By Rachel Graham

The brand has launched 250 limited edition gift sets, featuring a House of Hackney-created pattern

Iced coffee

Sales of chilled tea and coffee rise 40%

29 Nov 2018 | By Ash O’Mahony

The vast majority of growth has come from cold coffee drinks


Beavertown makes move into lager with 'Beavo' pilsner launch Subscription

29 Nov 2018 | By Daniel Woolfson

The 4.4% brew has rolled out initially into the on-trade

Hawkes cider

Hawkes rolls first craft ciders into Sainsbury's Subscription

29 Nov 2018 | By Daniel Woolfson

The brand’s Apple Cider and Dead & Berried flavours have rolled into 500 stores

languedoc syrah

Chapel Down adds three wines from foreign producers to range Subscription

29 Nov 2018 | By Daniel Woolfson

The trio are part of the winemaker’s ‘Great Minds Drink Alike’ scheme

Iceland vegan turkey

Iceland rolls out vegan-friendly No Turkey Christmas Dinner

29 Nov 2018 | By Daniel Selwood

The new meal centre combines Iceland’s No Turkey strips of mushroom & soya protein with vegetables

port of leith

Port of Leith distillery unveils first drinks and plans whisky range Subscription

29 Nov 2018 | By Daniel Woolfson

The brand recently secured planning permission to build an £11m vertical distillery in Edinburgh

Robert De Niro

Warburtons to debut Robert De Niro TV ad at Easter Subscription

28 Nov 2018 | By Daniel Selwood

The two-time Oscar winner filmed his role this week in a secret UK location

Vibrant Vegan

Soulful Food Co launches Vibrant Vegan ready meal service Subscription

27 Nov 2018 | By Daniel Selwood

Greenwich-based Vibrant Vegan offers an à la carte menu and tailored selection boxes



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