Plantifull Food Co chilli

Plantifull Food Co to make debut with vegan ready meals Subscription

20 Feb 2018 | By Daniel Selwood

The NPD will roll out in the second week of March across London to Planet Organic, As Nature Intended and around 20 indies


George Clooney's former tequila brand Casamigos moves into mezcal Subscription

20 Feb 2018 | By Daniel Woolfson

Made in Santiago Matatlán in Oaxaca, Mexico, Casamigos Mezcal is billed as having “harmonious hints of tamarind, pomegranate, banana and mango”

Starburst Chewing Gum

Wrigley launches sugar-free Starburst Chewing Gum Subscription

16 Feb 2018 | By Daniel Selwood

Wrigley plans to bring “a candy-like experience” to the gum category

Fentimans Tonic Web

Fentimans launches posh tonic aimed at 'gin connoisseurs' Subscription

15 Feb 2018 | By Daniel Woolfson

The booming mixer brand’s new Connoisseurs Tonic Water rolls out this week and will be backed by a £1.2m marketing push….

Abel and Cole Tea

Abel & Cole rolls out own-label tea offer

15 Feb 2018 | By Daniel Selwood

Eight variants include English Breakfast, Earl Grey, Turmeric Chai and Mint Matcha

BrewDog Native Son

BrewDog adds 8.5% double IPA Native Son to core beer range

15 Feb 2018 | By Daniel Woolfson

BrewDog said the “super dank” beer had flavours of “enormous resin, pine, citrus zest and cut grass on the nose”…

Dash Water raspberry

Dash Water and Spare Fruit expand reach of wonky fruit and veg lines

14 Feb 2018 | By Daniel Selwood

Dash has added a raspberry variant, while Spare Fruit has secured its first national supermarket listing

Fruit Cup

Pernod Ricard to launch new Plymouth Fruit Cup for summer Subscription

13 Feb 2018 | By Daniel Woolfson

A challenger to Diageo-owned Brit favourite Pimms, the 30% abv drink is an extension of Pernod’s Plymouth Gin brand….

Mango and Feisty Cherry Diet Cokes

Diet Coke gets fruity as new flavours arrive from the US Subscription

13 Feb 2018 | By Daniel Selwood

Exotic Mango and Feisty Cherry variants have started appearing on shelf in an 8x330ml multipack of cans (£3.50) and a 1.25-litre PET bottle (£1)

Fruit Shoot Juiced

Britvic adds fruity Juiced trio to Fruit Shoot lineup for kids

12 Feb 2018 | By Daniel Selwood

Sugar content is around 5.6g per 100ml – markedly higher than Fruit Shoot’s low-sugar core and zero-sugar Hydro lineups

Beefeater Pink

Beefeater takes on Gordon's with launch of pink gin Subscription

12 Feb 2018 | By Daniel Woolfson

Beefeater Pink (37.5% abv) is flavoured with strawberries, citrus and “classic” juniper botanicals…

Bel organic

Bel UK gives Mini Babybel cheese an organic option Subscription

12 Feb 2018 | By Rachel Graham

Bel was reacting to shifts in shopper behaviour towards health, environment and socially conscious products, it said…

Halo Top

Ben & Jerry’s takes on Halo Top with low-cal Moo-phoria

09 Feb 2018 | By Daniel Selwood

Ben & Jerry’s new lineup will be roll out to UK freezers in March

Gordon's Pink RTD can

Gordon’s aims to bring Pink Gin success to RTDs with premix

09 Feb 2018 | By Daniel Woolfson

The 250ml cans launched into Morrisons last week with an abv of 5% (rsp: £1.87).

Lidl Valentines steak pack shot

10 romance-inspired new products landing in stores for Valentine's Day

14 Feb 2018 | By Ellis Hawthorne

Move over cupid, the nation’s retailers have got Valentine’s Day covered

Tesco low alcohol

Eight new alcohol-free drinks coming to supermarkets

12 Feb 2018 | By Ellis Hawthorne

Just because Dry January is over doesn’t mean Brits are reaching for the bottle


Has Coke’s new trio got the A to Z of successful NPD? Subscription

02 Feb 2018 | By Daniel Woolfson

Coke is pushing hard to diversify its portfolio into on-trend lines. Will Fuze Tea, Honest Coffee and AdeZ prove spot on for the UK?

Special K

10 new cereals coming to supermarket shelves

23 Jan 2018

British porridge brand Moma’s new almond butter & salted caramel flavour porridge is going into sachets


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